Fleischmann Co Consumer Insights

Who buys Fleischmann Co?

A Fleischmann Co consumer is generally slightly lower income, Asian, and senior age. Fleischmann Co consumers are more likely to purchase Fleischmann Co during larger pantry stocking trips. Brands such as Ro-Tel, Domino, and Mccormick also tend to be purchased in the same trip. See sample consumer insights data below.

Fleischmann Co Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$1.99
% of Basket $ (median)
3.9%
Total Basket $ (median)
$50.96

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Fleischmann Co Consumer Demographics

demographic
index
Female
101
Male
91
<24
106
25-34
111
35-44
88
45-54
94
55-64
124
65+
135
African American
58
Asian
116
Caucasian
105
Hispanic
56
demographic
index
Has Kids
92
No Kids
119
- $20k
84
$20k-40k
104
$40k-60k
113
$60k-80k
105
$80k-100k
99
$100k-125k
84
$125k +
93
No College
82
College
102
Adv. Degree
113

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Fleischmann Co Basket Affinity & Size

brand
basket affinity
Ro-Tel 6.2x
Domino 6.2x
Mccormick 5.4x
Swanson 5.1x
basket size
index
Urgent Need (1-2 Items)
13
Express Lane (3-10 Items)
48
Fill Up (11-20 Items)
157
Pantry Stocking (21+ Items)
416

Where is Fleischmann Co Purchased?

channels
index
Club
69
Dollar
6
Drug
21
Food
109
Gas & Convenience
9
Mass
119
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Duncan Hines 1.3x
Taylor Farms 1.3x
Sunny Meadow 1.3x
Ro-Tel 1.3x

How Did They Pay?

method
index
Cash
119
Credit
92
Debit
99
Food Stamps
105

When is Fleischmann Co Purchased?

day of week
Sun
14.9%
Mon
12.3%
Tue
11.9%
Wed
13.2%
Thu
12.9%
Fri
16.6%
Sat
18.1%
time of day
Morning
16.3%
Noon
18.4%
Afternoon
37.0%
Evening
23.0%
Late
5.3%

Get More Fleischmann Co Data

Contact us for the latest Fleischmann Co consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Fleischmann Co consumers switch to?

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What motivates consumers to try Fleischmann Co products?

Research the Fleischmann Co Target Market

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Who actually buys Fleischmann Co? Do these consumers match the intended target market of Fleischmann Co?

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What other target market should Fleischmann Co look at?

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Which other brands have a similar target market?

About Our Fleischmann Co Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.