Francis Coppola Consumer Insights

Who buys Francis Coppola? Francis Coppola consumers are generally very high income, Caucasian, and senior age. Francis Coppola consumers are more likely to purchase Francis Coppola during larger pantry stocking trips. Brands such as Nabisco Triscuit, Sabra, and Horizon Organic also tend to be purchased in the same trip. Sample consumer insights data below.

Francis Coppola Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$13.99
% of Basket $ (median)
20.4%
Total Basket $ (median)
$68.65

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Francis Coppola Consumer Demographics

demographic
index
Female
98
Male
115
<24
51
25-34
67
35-44
111
45-54
124
55-64
100
65+
135
African American
41
Asian
96
Caucasian
104
Hispanic
88
demographic
index
Has Kids
95
No Kids
112
- $20k
40
$20k-40k
49
$40k-60k
64
$60k-80k
55
$80k-100k
128
$100k-125k
105
$125k +
301
No College
35
College
104
Adv. Degree
159

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Francis Coppola Basket Affinity & Size

brand
basket affinity
Nabisco Triscuit 10.9x
Sabra 9.8x
Horizon Organic 7.4x
Swanson 7.3x
basket size
index
Urgent Need (1-2 Items)
31
Express Lane (3-10 Items)
79
Fill Up (11-20 Items)
158
Pantry Stocking (21+ Items)
267

Where is Francis Coppola Purchased?

channels
index
Beauty
66
Club
33
Drug
54
Food
188
Gas & Convenience
5
Mass
64
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 1.9x
Oroweat 1.9x
Nabisco Triscuit 1.8x
Boars Head 1.7x

How Did They Pay?

method
index
Cash
100
Credit
132
Debit
83
Food Stamps
7

When is Francis Coppola Purchased?

day of week
Sun
14.3%
Mon
10.7%
Tue
11.6%
Wed
12.1%
Thu
12.5%
Fri
17.3%
Sat
21.7%
time of day
Morning
9.4%
Noon
14.6%
Afternoon
38.2%
Evening
31.8%
Late
6.0%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Francis Coppola consumers purchase?

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Why do Francis Coppola consumers try new brands?

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Where do Francis Coppola consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Francis Coppola Target Market

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Who actually buys Francis Coppola? Do these consumers match the intended target market of Francis Coppola?

Thought bubble

What motivates the target market to purchase Francis Coppola?

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What other target market should Francis Coppola look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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