Frigo Cheese Heads Consumer Insights

Who buys Frigo Cheese Heads? A Frigo Cheese Heads consumer is generally median income, Caucasian, and young adult age. Frigo Cheese Heads consumers are more likely to purchase Frigo Cheese Heads during larger pantry stocking trips. Brands such as Yoplait Go-Gurt, Dannon Danimals, and Kraft Singles also tend to be purchased in the same trip. Sample consumer insights data below.

Frigo Cheese Heads Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$4.99
% of Basket $ (median)
5.2%
Total Basket $ (median)
$95.78

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Frigo Cheese Heads Consumer Demographics

demographic
index
Female
101
Male
88
<24
78
25-34
113
35-44
109
45-54
86
55-64
69
65+
64
African American
37
Asian
55
Caucasian
111
Hispanic
83
demographic
index
Has Kids
114
No Kids
68
- $20k
89
$20k-40k
95
$40k-60k
103
$60k-80k
109
$80k-100k
107
$100k-125k
99
$125k +
89
No College
93
College
102
Adv. Degree
98

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Frigo Cheese Heads Basket Affinity & Size

brand
basket affinity
Yoplait Go-Gurt 6.2x
Dannon Danimals 5.3x
Kraft Singles 4.3x
Jennie-O 4.0x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
28
Fill Up (11-20 Items)
134
Pantry Stocking (21+ Items)
537

Where is Frigo Cheese Heads Purchased?

channels
index
Club
218
Drug
17
Food
72
Gas & Convenience
2
Mass
114
regions
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What Else Do They Buy?

brand
household affinity
Yoplait Go-Gurt 1.4x
Jennie-O 1.3x
Ro-Tel 1.3x
Farmers Market 1.3x

How Did They Pay?

method
index
Cash
85
Credit
91
Debit
108
Food Stamps
187

When is Frigo Cheese Heads Purchased?

day of week
Sun
18.7%
Mon
14.2%
Tue
12.5%
Wed
11.4%
Thu
11.5%
Fri
14.7%
Sat
16.9%
time of day
Morning
14.9%
Noon
17.6%
Afternoon
34.4%
Evening
27.2%
Late
5.9%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Frigo Cheese Heads consumers purchase?

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Why do Frigo Cheese Heads consumers try new brands?

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Where do Frigo Cheese Heads consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

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Every retailer, from Big Box to Bodegas to Online.

Research the Frigo Cheese Heads Target Market

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Who actually buys Frigo Cheese Heads? Do these consumers match the intended target market of Frigo Cheese Heads?

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What motivates the target market to purchase Frigo Cheese Heads?

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What other target market should Frigo Cheese Heads look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

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What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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