Geisha Consumer Insights

Who buys Geisha?

A Geisha consumer is generally very high income, Caucasian, and senior age. Geisha consumers are more likely to purchase Geisha during larger pantry stocking trips. Brands such as Perdue, French's, and Nabisco Wheat Thins also tend to be purchased in the same trip. See sample consumer insights data below.

Geisha Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.58
% of Basket $ (median)
2.4%
Total Basket $ (median)
$65.28

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Geisha Consumer Demographics

demographic
index
Female
91
Male
187
<24
84
25-34
77
35-44
90
45-54
133
55-64
122
65+
187
African American
79
Asian
76
Caucasian
105
Hispanic
66
demographic
index
Has Kids
81
No Kids
144
- $20k
101
$20k-40k
96
$40k-60k
102
$60k-80k
82
$80k-100k
69
$100k-125k
103
$125k +
161
No College
87
College
104
Adv. Degree
94

Understand Geisha Consumer Behavior

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Geisha Basket Affinity & Size

brand
basket affinity
Perdue 6.0x
French's 5.5x
Nabisco Wheat Thins 5.1x
Hellmann's 5.1x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
34
Fill Up (11-20 Items)
150
Pantry Stocking (21+ Items)
493

Where is Geisha Purchased?

channels
index
Dollar
1
Drug
19
Food
146
Mass
108
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Jennie-O 1.6x
Maxwell House 1.5x
International Delight 1.4x
Birds Eye 1.4x

How Did They Pay?

method
index
Cash
131
Credit
86
Debit
99
Food Stamps
105

When is Geisha Purchased?

day of week
Sun
25.4%
Mon
12.3%
Tue
10.9%
Wed
12.0%
Thu
10.4%
Fri
12.8%
Sat
16.2%
time of day
Morning
12.5%
Noon
18.4%
Afternoon
32.8%
Evening
30.1%
Late
6.2%

Get More Geisha Data

Better understand Geisha consumers with the latest demographic and purchase data.

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Find Answers to Questions

One arrow going a different direction

Which brands do Geisha consumers switch to?

Stop sign

Why do consumers stop buying Geisha products?

Store front

Which retailers do Geisha shoppers prefer to shop at?

Sale sign

What motivates consumers to try Geisha products?

Research the Geisha Target Market

Arrow and target

Who actually buys Geisha? Do these consumers match the intended target market of Geisha?

Thought bubble

What motivates the target market to buy Geisha?

Magnifying glass

What other target market should Geisha look at?

Venn diagram

Which other brands have a similar target market?

About Our Geisha Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.