Giovanni Rana Consumer Insights

Who buys Giovanni Rana?

A Giovanni Rana consumer is generally very high income, Hispanic, and upper middle age. Giovanni Rana consumers are more likely to purchase Giovanni Rana during larger pantry stocking trips. Brands such as Oroweat, Dannon Oikos, and Skippy also tend to be purchased in the same trip. See sample consumer insights data below.

Giovanni Rana Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$4.49
% of Basket $ (median)
5.6%
Total Basket $ (median)
$80.02

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Giovanni Rana Consumer Demographics

demographic
index
Female
98
Male
120
<24
80
25-34
110
35-44
88
45-54
115
55-64
103
65+
86
African American
63
Asian
101
Caucasian
100
Hispanic
113
demographic
index
Has Kids
90
No Kids
123
- $20k
42
$20k-40k
79
$40k-60k
71
$60k-80k
101
$80k-100k
113
$100k-125k
128
$125k +
170
No College
57
College
108
Adv. Degree
112

Understand Giovanni Rana Consumer Behavior

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Giovanni Rana Basket Affinity & Size

brand
basket affinity
Oroweat 6.6x
Dannon Oikos 6.4x
Skippy 6.2x
Bertolli 5.9x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
47
Fill Up (11-20 Items)
154
Pantry Stocking (21+ Items)
436

Where is Giovanni Rana Purchased?

channels
index
Drug
46
Food
235
Mass
39
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Oroweat 2.0x
Horizon Organic 1.8x
Skippy 1.8x
Sabra 1.8x

How Did They Pay?

method
index
Cash
127
Credit
73
Debit
112
Food Stamps
90

When is Giovanni Rana Purchased?

day of week
Sun
21.0%
Mon
14.1%
Tue
11.8%
Wed
11.1%
Thu
12.2%
Fri
14.5%
Sat
15.4%
time of day
Morning
13.5%
Noon
15.9%
Afternoon
33.4%
Evening
32.4%
Late
4.8%

About Our Giovanni Rana Consumer Insights

How do we know who buys Giovanni Rana? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Giovanni Rana consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.