Great Day Foods Consumer Insights

Who buys Great Day Foods?

A Great Day Foods consumer is generally slightly higher income, Asian, and senior age. Great Day Foods consumers are more likely to purchase Great Day Foods during larger pantry stocking trips. Brands such as Marketside, Generic Pma, and Dannon Oikos also tend to be purchased in the same trip. See sample consumer insights data below.

Great Day Foods Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.31
% of Basket $ (median)
4.4%
Total Basket $ (median)
$74.92

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Great Day Foods Consumer Demographics

demographic
index
Female
99
Male
106
<24
85
25-34
115
35-44
94
45-54
86
55-64
104
65+
144
African American
49
Asian
104
Caucasian
101
Hispanic
103
demographic
index
Has Kids
97
No Kids
106
- $20k
102
$20k-40k
90
$40k-60k
87
$60k-80k
103
$80k-100k
131
$100k-125k
104
$125k +
90
No College
85
College
105
Adv. Degree
95

Understand Great Day Foods Consumer Behavior

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Great Day Foods Basket Affinity & Size

brand
basket affinity
Marketside 7.3x
Generic Pma 5.8x
Dannon Oikos 5.2x
Bertolli 5.1x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
44
Fill Up (11-20 Items)
153
Pantry Stocking (21+ Items)
451

Where is Great Day Foods Purchased?

channels
index
Club
99
Drug
0
Food
0
Mass
197
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Farmers Market 1.9x
Ro-Tel 1.6x
Jack Link's 1.6x
Taylor Farms 1.5x

How Did They Pay?

method
index
Cash
78
Credit
99
Debit
114
Food Stamps
116

When is Great Day Foods Purchased?

day of week
Sun
18.3%
Mon
14.1%
Tue
12.7%
Wed
12.8%
Thu
11.1%
Fri
13.6%
Sat
17.4%
time of day
Morning
16.3%
Noon
14.8%
Afternoon
34.1%
Evening
27.2%
Late
7.7%

Get More Great Day Foods Data

Contact us for the latest Great Day Foods consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Great Day Foods consumers switch to?

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Why do consumers stop buying Great Day Foods products?

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Which retailers do Great Day Foods shoppers prefer to shop at?

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What motivates consumers to try Great Day Foods products?

Research the Great Day Foods Target Market

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Who actually buys Great Day Foods? Do these consumers match the intended target market of Great Day Foods?

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What motivates the target market to buy Great Day Foods?

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What other target market should Great Day Foods look at?

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Which other brands have a similar target market?

About Our Great Day Foods Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.