Hawaiian Tropic Consumer Insights

Who buys Hawaiian Tropic?

A Hawaiian Tropic consumer is generally very high income, Asian, and adolescent age. Hawaiian Tropic consumers are more likely to purchase Hawaiian Tropic during larger pantry stocking trips. Brands such as Neutrogena, Olay, and Secret also tend to be purchased in the same trip. See sample consumer insights data below.

Hawaiian Tropic Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$7.92
% of Basket $ (median)
15.1%
Total Basket $ (median)
$52.61

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Hawaiian Tropic Consumer Demographics

demographic
index
Female
98
Male
121
<24
119
25-34
108
35-44
94
45-54
107
55-64
84
65+
78
African American
64
Asian
107
Caucasian
102
Hispanic
86
demographic
index
Has Kids
90
No Kids
122
- $20k
107
$20k-40k
92
$40k-60k
94
$60k-80k
98
$80k-100k
101
$100k-125k
95
$125k +
124
No College
86
College
102
Adv. Degree
108

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Hawaiian Tropic Basket Affinity & Size

brand
basket affinity
Neutrogena 20.3x
Olay 8.6x
Secret 8.4x
Oral-B 7.1x
basket size
index
Urgent Need (1-2 Items)
24
Express Lane (3-10 Items)
87
Fill Up (11-20 Items)
159
Pantry Stocking (21+ Items)
254

Where is Hawaiian Tropic Purchased?

channels
index
Beauty
447
Club
0
Dollar
41
Drug
294
Food
18
Gas & Convenience
2
Mass
159
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Ro-Tel 1.5x
Marlboro 1.5x
Nabisco Triscuit 1.4x
General Mills Fiber One 1.4x

How Did They Pay?

method
index
Cash
107
Credit
111
Debit
94
Food Stamps
29

When is Hawaiian Tropic Purchased?

day of week
Sun
14.3%
Mon
13.3%
Tue
13.2%
Wed
12.5%
Thu
13.1%
Fri
16.5%
Sat
17.1%
time of day
Morning
15.8%
Noon
17.3%
Afternoon
32.6%
Evening
26.3%
Late
8.0%

Get More Hawaiian Tropic Data

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Find Answers to Questions

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Which brands do Hawaiian Tropic consumers switch to?

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Why do consumers stop buying Hawaiian Tropic products?

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Which retailers do Hawaiian Tropic shoppers prefer to shop at?

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What motivates consumers to try Hawaiian Tropic products?

Research the Hawaiian Tropic Target Market

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Who actually buys Hawaiian Tropic? Do these consumers match the intended target market of Hawaiian Tropic?

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What motivates the target market to buy Hawaiian Tropic?

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What other target market should Hawaiian Tropic look at?

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Which other brands have a similar target market?

About Our Hawaiian Tropic Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.