Hidden Valley Buttermilk Ranch Consumer Insights

Who buys Hidden Valley Buttermilk Ranch?

A Hidden Valley Buttermilk Ranch consumer is generally slightly lower income, Caucasian, and older age. Hidden Valley Buttermilk Ranch consumers are more likely to purchase Hidden Valley Buttermilk Ranch during larger pantry stocking trips. Brands such as Ro-Tel, Vlasic, and French's also tend to be purchased in the same trip. See sample consumer insights data below.

Hidden Valley Buttermilk Ranch Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.84
% of Basket $ (median)
3.3%
Total Basket $ (median)
$85.87

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Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Hidden Valley Buttermilk Ranch Consumer Demographics

demographic
index
Female
101
Male
86
<24
109
25-34
101
35-44
95
45-54
99
55-64
122
65+
93
African American
92
Asian
48
Caucasian
109
Hispanic
63
demographic
index
Has Kids
98
No Kids
104
- $20k
89
$20k-40k
100
$40k-60k
122
$60k-80k
102
$80k-100k
89
$100k-125k
102
$125k +
79
No College
112
College
102
Adv. Degree
74

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Hidden Valley Buttermilk Ranch Basket Affinity & Size

brand
basket affinity
Ro-Tel 7.2x
Vlasic 5.4x
French's 5.2x
Daisy's (Snacks) 5.0x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
33
Fill Up (11-20 Items)
137
Pantry Stocking (21+ Items)
511

Where is Hidden Valley Buttermilk Ranch Purchased?

channels
index
Club
2
Dollar
4
Drug
13
Food
108
Gas & Convenience
7
Mass
137
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Ro-Tel 1.7x
Armour 1.6x
Diet Mountain Dew 1.6x
Sunbeam 1.5x

How Did They Pay?

method
index
Cash
101
Credit
79
Debit
112
Food Stamps
171

When is Hidden Valley Buttermilk Ranch Purchased?

day of week
Sun
19.2%
Mon
14.7%
Tue
10.9%
Wed
11.8%
Thu
11.6%
Fri
13.7%
Sat
18.0%
time of day
Morning
12.4%
Noon
16.3%
Afternoon
35.7%
Evening
28.5%
Late
7.0%

About Our Hidden Valley Buttermilk Ranch Consumer Insights

How do we know who buys Hidden Valley Buttermilk Ranch? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Hidden Valley Buttermilk Ranch consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.