Hidden Valley Spicy Ranch Consumer Insights

Who buys Hidden Valley Spicy Ranch?

A Hidden Valley Spicy Ranch consumer is generally median income, Caucasian, and senior age. Hidden Valley Spicy Ranch consumers are more likely to purchase Hidden Valley Spicy Ranch during larger pantry stocking trips. Brands such as Ro-Tel, Archer Farms, and Old El Paso also tend to be purchased in the same trip. See sample consumer insights data below.

Hidden Valley Spicy Ranch Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$2.78
% of Basket $ (median)
3.1%
Total Basket $ (median)
$89.14

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Hidden Valley Spicy Ranch Consumer Demographics

demographic
index
Female
99
Male
110
<24
136
25-34
90
35-44
80
45-54
109
55-64
127
65+
311
African American
85
Asian
68
Caucasian
110
Hispanic
46
demographic
index
Has Kids
80
No Kids
144
- $20k
76
$20k-40k
81
$40k-60k
107
$60k-80k
120
$80k-100k
96
$100k-125k
117
$125k +
88
No College
93
College
105
Adv. Degree
83

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Hidden Valley Spicy Ranch Basket Affinity & Size

brand
basket affinity
Ro-Tel 9.7x
Archer Farms 6.4x
Old El Paso 5.8x
Starkist 5.7x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
31
Fill Up (11-20 Items)
156
Pantry Stocking (21+ Items)
494

Where is Hidden Valley Spicy Ranch Purchased?

channels
index
Drug
6
Food
91
Gas & Convenience
10
Mass
150
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Ro-Tel 1.8x
Lean Cuisine 1.6x
Jennie-O 1.6x
Diet Dr Pepper 1.6x

How Did They Pay?

method
index
Cash
111
Credit
93
Debit
101
Food Stamps
98

When is Hidden Valley Spicy Ranch Purchased?

day of week
Sun
17.4%
Mon
12.8%
Tue
12.0%
Wed
17.0%
Thu
11.0%
Fri
13.4%
Sat
16.5%
time of day
Morning
14.6%
Noon
18.5%
Afternoon
33.3%
Evening
27.4%
Late
6.2%

Get More Hidden Valley Spicy Ranch Data

Contact us for the latest Hidden Valley Spicy Ranch consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Hidden Valley Spicy Ranch consumers switch to?

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Why do consumers stop buying Hidden Valley Spicy Ranch products?

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Which retailers do Hidden Valley Spicy Ranch shoppers prefer to shop at?

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What motivates consumers to try Hidden Valley Spicy Ranch products?

Research the Hidden Valley Spicy Ranch Target Market

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Who actually buys Hidden Valley Spicy Ranch? Do these consumers match the intended target market of Hidden Valley Spicy Ranch?

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What motivates the target market to buy Hidden Valley Spicy Ranch?

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What other target market should Hidden Valley Spicy Ranch look at?

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Which other brands have a similar target market?

About Our Hidden Valley Spicy Ranch Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.