Hudsonville Consumer Insights

Who buys Hudsonville? Hudsonville consumers are generally median income, Caucasian, and senior age. Hudsonville consumers are more likely to purchase Hudsonville during larger pantry stocking trips. Brands such as Twizzlers, Arnold, and Totino's Pizza Rolls also tend to be purchased in the same trip. Sample consumer insights data below.

Hudsonville Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$4.98
% of Basket $ (median)
7.1%
Total Basket $ (median)
$69.81

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Hudsonville Consumer Demographics

demographic
index
Female
102
Male
83
<24
62
25-34
80
35-44
110
45-54
95
55-64
126
65+
162
African American
33
Asian
22
Caucasian
119
Hispanic
44
demographic
index
Has Kids
102
No Kids
95
- $20k
74
$20k-40k
94
$40k-60k
93
$60k-80k
122
$80k-100k
107
$100k-125k
116
$125k +
79
No College
85
College
102
Adv. Degree
106

Understand Hudsonville Consumer Behavior

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Hudsonville Basket Affinity & Size

brand
basket affinity
Twizzlers 10.0x
Arnold 8.8x
Totino's Pizza Rolls 7.2x
TURKEY KNOB 7.0x
basket size
index
Urgent Need (1-2 Items)
12
Express Lane (3-10 Items)
45
Fill Up (11-20 Items)
129
Pantry Stocking (21+ Items)
462

Where is Hudsonville Purchased?

channels
index
Drug
205
Food
0
Mass
189
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Maxwell House 1.9x
Totino's Pizza Rolls 1.8x
Johnsonville 1.7x
Quaker Chewy 1.7x

How Did They Pay?

method
index
Cash
126
Credit
129
Debit
63
Food Stamps
83

When is Hudsonville Purchased?

day of week
Sun
18.7%
Mon
11.5%
Tue
11.5%
Wed
11.5%
Thu
10.3%
Fri
16.9%
Sat
19.6%
time of day
Morning
10.1%
Noon
13.7%
Afternoon
31.8%
Evening
33.9%
Late
10.6%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Hudsonville consumers purchase?

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Why do Hudsonville consumers try new brands?

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Where do Hudsonville consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Hudsonville Target Market

Arrow and target

Who actually buys Hudsonville? Do these consumers match the intended target market of Hudsonville?

Thought bubble

What motivates the target market to purchase Hudsonville?

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What other target market should Hudsonville look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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