Huggies Snug & Dry Consumer Insights

Who buys Huggies Snug & Dry?

A Huggies Snug & Dry consumer is generally very low income, Asian, and young adult age. Huggies Snug & Dry consumers are more likely to purchase Huggies Snug & Dry during larger pantry stocking trips. Brands such as Gerber Graduates, Gerber, and Scott also tend to be purchased in the same trip. See sample consumer insights data below.

Huggies Snug & Dry Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$18.97
% of Basket $ (median)
49.0%
Total Basket $ (median)
$38.73

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Huggies Snug & Dry Consumer Demographics

demographic
index
Female
101
Male
94
<24
145
25-34
191
35-44
87
45-54
34
55-64
38
65+
23
African American
128
Asian
231
Caucasian
75
Hispanic
188
demographic
index
Has Kids
124
No Kids
46
- $20k
152
$20k-40k
123
$40k-60k
115
$60k-80k
99
$80k-100k
85
$100k-125k
74
$125k +
55
No College
102
College
102
Adv. Degree
88

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Huggies Snug & Dry Basket Affinity & Size

brand
basket affinity
Gerber Graduates 14.6x
Gerber 10.1x
Scott 6.3x
Cottonelle 5.1x
basket size
index
Urgent Need (1-2 Items)
49
Express Lane (3-10 Items)
108
Fill Up (11-20 Items)
127
Pantry Stocking (21+ Items)
162

Where is Huggies Snug & Dry Purchased?

channels
index
Club
254
Dollar
134
Drug
383
Food
44
Gas & Convenience
1
Mass
67
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Gerber Graduates 2.6x
Gerber 2.0x
Dannon Danimals 1.5x
Red Bull 1.4x

How Did They Pay?

method
index
Cash
107
Credit
86
Debit
107
Food Stamps
93

When is Huggies Snug & Dry Purchased?

day of week
Sun
16.4%
Mon
13.2%
Tue
12.8%
Wed
12.6%
Thu
12.0%
Fri
15.8%
Sat
17.3%
time of day
Morning
13.2%
Noon
17.8%
Afternoon
33.0%
Evening
28.8%
Late
7.3%

About Our Huggies Snug & Dry Consumer Insights

How do we know who buys Huggies Snug & Dry? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Huggies Snug & Dry consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.