Hunt's Snack Pack Consumer Insights

Who buys Hunt's Snack Pack? Hunt's Snack Pack consumers are generally lower income, Caucasian, and lower middle age. Hunt's Snack Pack consumers are more likely to purchase Hunt's Snack Pack during larger pantry stocking trips. Brands such as Chef Boyardee, Armour, and Mott's also tend to be purchased in the same trip. Sample consumer insights data below.

Hunt's Snack Pack Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.00
% of Basket $ (median)
2.6%
Total Basket $ (median)
$77.25

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Hunt's Snack Pack Consumer Demographics

demographic
index
Female
102
Male
83
<24
91
25-34
91
35-44
107
45-54
103
55-64
95
65+
92
African American
86
Asian
54
Caucasian
108
Hispanic
84
demographic
index
Has Kids
107
No Kids
84
- $20k
103
$20k-40k
109
$40k-60k
108
$60k-80k
107
$80k-100k
100
$100k-125k
91
$125k +
71
No College
117
College
99
Adv. Degree
86

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Hunt's Snack Pack Basket Affinity & Size

brand
basket affinity
Chef Boyardee 6.0x
Armour 4.5x
Mott's 4.3x
Kelloggs Pop Tarts 4.2x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
31
Fill Up (11-20 Items)
133
Pantry Stocking (21+ Items)
527

Where is Hunt's Snack Pack Purchased?

channels
index
Club
70
Dollar
219
Drug
21
Food
125
Gas & Convenience
14
Mass
98
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Armour 1.4x
Totino's Party Pizza 1.4x
Yoplait Light 1.3x
Hawaiian Punch 1.3x

How Did They Pay?

method
index
Cash
105
Credit
90
Debit
99
Food Stamps
175

When is Hunt's Snack Pack Purchased?

day of week
Sun
18.4%
Mon
13.7%
Tue
12.1%
Wed
12.1%
Thu
12.0%
Fri
14.6%
Sat
17.1%
time of day
Morning
14.4%
Noon
16.8%
Afternoon
33.8%
Evening
28.2%
Late
6.8%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Hunt's Snack Pack consumers purchase?

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Why do Hunt's Snack Pack consumers try new brands?

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Where do Hunt's Snack Pack consumers prefer to shop?

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Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Hunt's Snack Pack Target Market

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Who actually buys Hunt's Snack Pack? Do these consumers match the intended target market of Hunt's Snack Pack?

Thought bubble

What motivates the target market to purchase Hunt's Snack Pack?

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What other target market should Hunt's Snack Pack look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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