Husky Consumer Insights

Who buys Husky?

A Husky consumer is generally lower income, Caucasian, and older age. Husky consumers are more likely to purchase Husky during larger pantry stocking trips. Brands such as Hefty, Bounty, and Gatorade G2 also tend to be purchased in the same trip. See sample consumer insights data below.

Husky Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$11.31
% of Basket $ (median)
10.3%
Total Basket $ (median)
$110.33

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Husky Consumer Demographics

demographic
index
Female
99
Male
108
<24
100
25-34
103
35-44
91
45-54
91
55-64
157
65+
106
African American
89
Asian
68
Caucasian
108
Hispanic
70
demographic
index
Has Kids
93
No Kids
116
- $20k
103
$20k-40k
122
$40k-60k
112
$60k-80k
94
$80k-100k
89
$100k-125k
81
$125k +
89
No College
127
College
89
Adv. Degree
123

Understand Husky Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Husky Basket Affinity & Size

brand
basket affinity
Hefty 10.0x
Bounty 7.4x
Gatorade G2 6.6x
Angel Soft 6.1x
basket size
index
Urgent Need (1-2 Items)
14
Express Lane (3-10 Items)
78
Fill Up (11-20 Items)
162
Pantry Stocking (21+ Items)
307

Where is Husky Purchased?

channels
index
Club
46
Food
22
Mass
192
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunbeam 1.8x
Blue Bonnet 1.7x
Totino's Party Pizza 1.7x
Sunny Meadow 1.6x

How Did They Pay?

method
index
Cash
72
Credit
115
Debit
108
Food Stamps
63

When is Husky Purchased?

day of week
Sun
17.6%
Mon
12.7%
Tue
11.5%
Wed
12.6%
Thu
12.7%
Fri
15.2%
Sat
17.6%
time of day
Morning
18.4%
Noon
16.8%
Afternoon
32.9%
Evening
23.8%
Late
8.1%

About Our Husky Consumer Insights

How do we know who buys Husky? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Husky consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.