Italian Rose Consumer Insights

Who buys Italian Rose?

A Italian Rose consumer is generally very high income, Caucasian, and upper middle age. Italian Rose consumers are more likely to purchase Italian Rose during larger pantry stocking trips. Brands such as Taylor Farms, Tostitos Scoops, and Sabra also tend to be purchased in the same trip. See sample consumer insights data below.

Italian Rose Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$9.98
% of Basket $ (median)
7.5%
Total Basket $ (median)
$133.87

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Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Italian Rose Consumer Demographics

demographic
index
Female
101
Male
94
<24
73
25-34
62
35-44
102
45-54
139
55-64
122
65+
116
African American
72
Asian
49
Caucasian
113
Hispanic
47
demographic
index
Has Kids
101
No Kids
98
- $20k
57
$20k-40k
66
$40k-60k
86
$60k-80k
110
$80k-100k
118
$100k-125k
112
$125k +
150
No College
85
College
100
Adv. Degree
116

Understand Italian Rose Consumer Behavior

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Italian Rose Basket Affinity & Size

brand
basket affinity
Taylor Farms 25.3x
Tostitos Scoops 17.1x
Sabra 15.6x
Generic Pma 13.7x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
66
Fill Up (11-20 Items)
221
Pantry Stocking (21+ Items)
292

Where is Italian Rose Purchased?

channels
index
Club
847
Drug
0
Food
11
Mass
18
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Taylor Farms 1.8x
Ro-Tel 1.6x
Sabra 1.6x
Dannon Oikos 1.5x

How Did They Pay?

method
index
Cash
60
Credit
109
Debit
119
Food Stamps
70

When is Italian Rose Purchased?

day of week
Sun
14.3%
Mon
11.2%
Tue
10.9%
Wed
12.5%
Thu
11.9%
Fri
17.2%
Sat
22.0%
time of day
Morning
12.7%
Noon
21.4%
Afternoon
38.5%
Evening
26.1%
Late
1.3%

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Find Answers to Questions

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Which brands do Italian Rose consumers switch to?

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Why do consumers stop buying Italian Rose products?

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Which retailers do Italian Rose shoppers prefer to shop at?

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What motivates consumers to try Italian Rose products?

Research the Italian Rose Target Market

Arrow and target

Who actually buys Italian Rose? Do these consumers match the intended target market of Italian Rose?

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What motivates the target market to buy Italian Rose?

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What other target market should Italian Rose look at?

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Which other brands have a similar target market?

About Our Italian Rose Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.