Jelly Beans Consumer Insights

Who buys Jelly Beans?

A Jelly Beans consumer is generally higher income, Caucasian, and senior age. Jelly Beans consumers are more likely to purchase Jelly Beans during larger pantry stocking trips. Brands such as Reese's, Cadbury, and Skittles also tend to be purchased in the same trip. See sample consumer insights data below.

Jelly Beans Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.99
% of Basket $ (median)
4.5%
Total Basket $ (median)
$44.29

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Jelly Beans Consumer Demographics

demographic
index
Female
99
Male
108
<24
66
25-34
78
35-44
102
45-54
121
55-64
103
65+
167
African American
66
Asian
51
Caucasian
110
Hispanic
67
demographic
index
Has Kids
100
No Kids
99
- $20k
111
$20k-40k
83
$40k-60k
99
$60k-80k
98
$80k-100k
101
$100k-125k
118
$125k +
103
No College
107
College
95
Adv. Degree
116

Understand Jelly Beans Consumer Behavior

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Jelly Beans Basket Affinity & Size

brand
basket affinity
Reese's 23.1x
Cadbury 23.1x
Skittles 15.4x
Hershey's Kisses 10.5x
basket size
index
Urgent Need (1-2 Items)
9
Express Lane (3-10 Items)
61
Fill Up (11-20 Items)
178
Pantry Stocking (21+ Items)
356

Where is Jelly Beans Purchased?

channels
index
Club
21
Dollar
676
Drug
19
Food
116
Gas & Convenience
80
Mass
95
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Diet Mountain Dew 1.6x
Yoplait Light 1.4x
General Mills Fiber One 1.4x
Snyders Of Hanover 1.4x

How Did They Pay?

method
index
Cash
96
Credit
115
Debit
93
Food Stamps
73

When is Jelly Beans Purchased?

day of week
Sun
14.2%
Mon
12.0%
Tue
11.8%
Wed
13.2%
Thu
12.9%
Fri
17.0%
Sat
18.9%
time of day
Morning
15.4%
Noon
17.8%
Afternoon
34.6%
Evening
24.9%
Late
7.3%

About Our Jelly Beans Consumer Insights

How do we know who buys Jelly Beans? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Jelly Beans consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.