Jergens Original Scent Consumer Insights

Who buys Jergens Original Scent?

A Jergens Original Scent consumer is generally very low income, African American, and adolescent age. Jergens Original Scent consumers are more likely to purchase Jergens Original Scent during larger pantry stocking trips. Brands such as Olay, Dove, and Oral-B also tend to be purchased in the same trip. See sample consumer insights data below.

Jergens Original Scent Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$5.14
% of Basket $ (median)
11.6%
Total Basket $ (median)
$44.23

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Jergens Original Scent Consumer Demographics

demographic
index
Female
101
Male
94
<24
122
25-34
117
35-44
91
45-54
88
55-64
105
65+
108
African American
358
Asian
168
Caucasian
69
Hispanic
168
demographic
index
Has Kids
101
No Kids
99
- $20k
128
$20k-40k
108
$40k-60k
106
$60k-80k
102
$80k-100k
96
$100k-125k
83
$125k +
78
No College
96
College
101
Adv. Degree
101

Understand Jergens Original Scent Consumer Behavior

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Jergens Original Scent Basket Affinity & Size

brand
basket affinity
Olay 9.9x
Dove 9.9x
Oral-B 7.7x
Colgate 7.5x
basket size
index
Urgent Need (1-2 Items)
24
Express Lane (3-10 Items)
87
Fill Up (11-20 Items)
165
Pantry Stocking (21+ Items)
249

Where is Jergens Original Scent Purchased?

channels
index
Club
209
Dollar
112
Drug
344
Food
8
Mass
111
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Huggies 1.6x
Gain 1.6x
Listerine 1.4x
Angel Soft 1.4x

How Did They Pay?

method
index
Cash
118
Credit
84
Debit
108
Food Stamps
67

When is Jergens Original Scent Purchased?

day of week
Sun
15.7%
Mon
13.2%
Tue
13.8%
Wed
11.0%
Thu
11.9%
Fri
15.4%
Sat
18.9%
time of day
Morning
15.2%
Noon
17.7%
Afternoon
33.9%
Evening
26.3%
Late
6.9%

About Our Jergens Original Scent Consumer Insights

How do we know who buys Jergens Original Scent? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Jergens Original Scent consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.