Jolly Time Consumer Insights

Who buys Jolly Time?

A Jolly Time consumer is generally slightly lower income, African American, and senior age. Jolly Time consumers are more likely to purchase Jolly Time during larger pantry stocking trips. Brands such as Kool-Aid, Banquet, and Blue Bonnet also tend to be purchased in the same trip. See sample consumer insights data below.

Jolly Time Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.47
% of Basket $ (median)
4.1%
Total Basket $ (median)
$59.78

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Jolly Time Consumer Demographics

demographic
index
Female
101
Male
89
<24
69
25-34
84
35-44
98
45-54
113
55-64
124
65+
160
African American
123
Asian
50
Caucasian
107
Hispanic
80
demographic
index
Has Kids
98
No Kids
105
- $20k
76
$20k-40k
104
$40k-60k
110
$60k-80k
101
$80k-100k
99
$100k-125k
98
$125k +
95
No College
108
College
101
Adv. Degree
86

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Jolly Time Basket Affinity & Size

brand
basket affinity
Kool-Aid 4.2x
Banquet 4.0x
Blue Bonnet 3.8x
Bar-S 3.8x
basket size
index
Urgent Need (1-2 Items)
8
Express Lane (3-10 Items)
44
Fill Up (11-20 Items)
144
Pantry Stocking (21+ Items)
456

Where is Jolly Time Purchased?

channels
index
Club
42
Dollar
3
Drug
12
Food
163
Gas & Convenience
11
Mass
87
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Nabisco Triscuit 1.4x
Snyders Of Hanover 1.4x
Skippy 1.4x
Twizzlers 1.4x

How Did They Pay?

method
index
Cash
137
Credit
83
Debit
96
Food Stamps
117

When is Jolly Time Purchased?

day of week
Sun
15.6%
Mon
12.3%
Tue
12.1%
Wed
11.9%
Thu
13.1%
Fri
16.0%
Sat
19.0%
time of day
Morning
17.0%
Noon
15.8%
Afternoon
32.7%
Evening
27.3%
Late
7.3%

Get More Jolly Time Data

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Find Answers to Questions

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Which brands do Jolly Time consumers switch to?

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Why do consumers stop buying Jolly Time products?

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Which retailers do Jolly Time shoppers prefer to shop at?

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What motivates consumers to try Jolly Time products?

Research the Jolly Time Target Market

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Who actually buys Jolly Time? Do these consumers match the intended target market of Jolly Time?

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What motivates the target market to buy Jolly Time?

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What other target market should Jolly Time look at?

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Which other brands have a similar target market?

About Our Jolly Time Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.