Jose Cuervo Consumer Insights

Who buys Jose Cuervo?

A Jose Cuervo consumer is generally very high income, African American, and older age. Jose Cuervo consumers are more likely to purchase Jose Cuervo during larger pantry stocking trips. Brands such as Bud Light, Mission (Foods), and French's also tend to be purchased in the same trip. See sample consumer insights data below.

Jose Cuervo Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$13.99
% of Basket $ (median)
25.0%
Total Basket $ (median)
$55.86

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Jose Cuervo Consumer Demographics

demographic
index
Female
99
Male
105
<24
121
25-34
81
35-44
86
45-54
128
55-64
147
65+
121
African American
122
Asian
79
Caucasian
102
Hispanic
94
demographic
index
Has Kids
89
No Kids
126
- $20k
74
$20k-40k
102
$40k-60k
78
$60k-80k
92
$80k-100k
100
$100k-125k
127
$125k +
136
No College
79
College
104
Adv. Degree
104

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Jose Cuervo Basket Affinity & Size

brand
basket affinity
Bud Light 10.9x
Mission (Foods) 5.7x
French's 5.0x
Lays Wavy 5.0x
basket size
index
Urgent Need (1-2 Items)
64
Express Lane (3-10 Items)
85
Fill Up (11-20 Items)
125
Pantry Stocking (21+ Items)
205

Where is Jose Cuervo Purchased?

channels
index
Club
154
Dollar
1
Drug
96
Food
132
Gas & Convenience
149
Mass
68
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Bud Light 1.6x
Red Bull 1.5x
Oroweat 1.5x
Taylor Farms 1.4x

How Did They Pay?

method
index
Cash
114
Credit
126
Debit
81
Food Stamps
19

When is Jose Cuervo Purchased?

day of week
Sun
11.4%
Mon
9.4%
Tue
9.7%
Wed
11.2%
Thu
12.5%
Fri
22.9%
Sat
22.9%
time of day
Morning
8.9%
Noon
15.2%
Afternoon
39.9%
Evening
30.5%
Late
5.4%

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Better understand Jose Cuervo consumers with the latest demographic and purchase data.

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Find Answers to Questions

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Which brands do Jose Cuervo consumers switch to?

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Why do consumers stop buying Jose Cuervo products?

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Which retailers do Jose Cuervo shoppers prefer to shop at?

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What motivates consumers to try Jose Cuervo products?

Research the Jose Cuervo Target Market

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Who actually buys Jose Cuervo? Do these consumers match the intended target market of Jose Cuervo?

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What motivates the target market to buy Jose Cuervo?

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What other target market should Jose Cuervo look at?

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Which other brands have a similar target market?

About Our Jose Cuervo Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.