Keebler Animals Consumer Insights

Who buys Keebler Animals?

A Keebler Animals consumer is generally very high income, Caucasian, and lower middle age. Keebler Animals consumers are more likely to purchase Keebler Animals during larger pantry stocking trips. Brands such as Armour, YoCrunch, and Nabisco Triscuit also tend to be purchased in the same trip. See sample consumer insights data below.

Keebler Animals Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.78
% of Basket $ (median)
4.3%
Total Basket $ (median)
$64.08

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Keebler Animals Consumer Demographics

demographic
index
Female
103
Male
73
<24
114
25-34
98
35-44
120
45-54
81
55-64
69
65+
39
African American
79
Asian
28
Caucasian
114
Hispanic
53
demographic
index
Has Kids
118
No Kids
59
- $20k
98
$20k-40k
87
$40k-60k
85
$60k-80k
105
$80k-100k
113
$100k-125k
108
$125k +
113
No College
96
College
101
Adv. Degree
99

Understand Keebler Animals Consumer Behavior

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Keebler Animals Basket Affinity & Size

brand
basket affinity
Armour 6.2x
YoCrunch 5.5x
Nabisco Triscuit 5.5x
Hunt's Snack Pack 5.4x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
47
Fill Up (11-20 Items)
149
Pantry Stocking (21+ Items)
446

Where is Keebler Animals Purchased?

channels
index
Club
1
Dollar
156
Drug
31
Food
82
Gas & Convenience
28
Mass
146
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Diet Mountain Dew 2.0x
YoCrunch 1.9x
Totino's Pizza Rolls 1.8x
Gerber Graduates 1.7x

How Did They Pay?

method
index
Cash
92
Credit
97
Debit
102
Food Stamps
144

When is Keebler Animals Purchased?

day of week
Sun
16.9%
Mon
12.9%
Tue
11.0%
Wed
13.1%
Thu
15.9%
Fri
13.7%
Sat
16.5%
time of day
Morning
14.3%
Noon
17.2%
Afternoon
30.7%
Evening
31.5%
Late
6.2%

About Our Keebler Animals Consumer Insights

How do we know who buys Keebler Animals? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Keebler Animals consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.