Kelloggs Disney Doc Consumer Insights

Who buys Kelloggs Disney Doc?

A Kelloggs Disney Doc consumer is generally lower income, African American, and young adult age. Kelloggs Disney Doc consumers are more likely to purchase Kelloggs Disney Doc during larger pantry stocking trips. Brands such as Dannon Danimals, Kelloggs Pop Tarts, and Kelloggs Froot Loops also tend to be purchased in the same trip. Sample consumer insights data below.

Kelloggs Disney Doc Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.00
% of Basket $ (median)
2.4%
Total Basket $ (median)
$84.00

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Kelloggs Disney Doc Consumer Demographics

demographic
index
Female
103
Male
71
<24
101
25-34
145
35-44
108
45-54
49
55-64
52
65+
51
African American
144
Asian
40
Caucasian
106
Hispanic
92
demographic
index
Has Kids
131
No Kids
31
- $20k
95
$20k-40k
128
$40k-60k
105
$60k-80k
106
$80k-100k
82
$100k-125k
89
$125k +
78
No College
127
College
98
Adv. Degree
76

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Kelloggs Disney Doc Basket Affinity & Size

brand
basket affinity
Dannon Danimals 9.3x
Kelloggs Pop Tarts 7.5x
Kelloggs Froot Loops 6.3x
Armour 5.3x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
24
Fill Up (11-20 Items)
118
Pantry Stocking (21+ Items)
571

Where is Kelloggs Disney Doc Purchased?

channels
index
Drug
28
Food
70
Mass
163
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Gerber Graduates 2.9x
Huggies 2.1x
Gerber 1.9x
Yoplait Go-Gurt 1.9x

How Did They Pay?

method
index
Cash
111
Credit
73
Debit
98
Food Stamps
289

When is Kelloggs Disney Doc Purchased?

day of week
Sun
19.2%
Mon
13.4%
Tue
12.6%
Wed
10.6%
Thu
10.8%
Fri
15.4%
Sat
18.0%
time of day
Morning
14.2%
Noon
18.4%
Afternoon
31.1%
Evening
29.8%
Late
6.5%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Kelloggs Disney Doc consumers purchase?

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Why do Kelloggs Disney Doc consumers try new brands?

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Where do Kelloggs Disney Doc consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Kelloggs Disney Doc Target Market

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Who actually buys Kelloggs Disney Doc? Do these consumers match the intended target market of Kelloggs Disney Doc?

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What motivates the target market to purchase Kelloggs Disney Doc?

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What other target market should Kelloggs Disney Doc look at?

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Which other brands have a similar target market?

About Our Kelloggs Disney Doc Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.