Klondike Choco Taco Consumer Insights

Who buys Klondike Choco Taco? A Klondike Choco Taco consumer is generally very low income, Asian, and young adult age. Klondike Choco Taco consumers are more likely to purchase Klondike Choco Taco during larger pantry stocking trips. Brands such as Nabisco Oreo, YoCrunch, and Dannon Oikos also tend to be purchased in the same trip. Sample consumer insights data below.

Klondike Choco Taco Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.97
% of Basket $ (median)
7.8%
Total Basket $ (median)
$37.96

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Klondike Choco Taco Consumer Demographics

demographic
index
Female
100
Male
102
<24
113
25-34
121
35-44
95
45-54
93
55-64
82
65+
47
African American
62
Asian
179
Caucasian
91
Hispanic
110
demographic
index
Has Kids
106
No Kids
86
- $20k
126
$20k-40k
121
$40k-60k
111
$60k-80k
105
$80k-100k
82
$100k-125k
70
$125k +
79
No College
118
College
104
Adv. Degree
62

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Klondike Choco Taco Basket Affinity & Size

brand
basket affinity
Nabisco Oreo 7.9x
YoCrunch 5.8x
Dannon Oikos 5.6x
Breyers 5.2x
basket size
index
Urgent Need (1-2 Items)
20
Express Lane (3-10 Items)
80
Fill Up (11-20 Items)
139
Pantry Stocking (21+ Items)
311

Where is Klondike Choco Taco Purchased?

channels
index
Club
14
Dollar
82
Drug
11
Food
141
Gas & Convenience
371
Mass
94
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Red Bull 2.0x
Marlboro Gold Pack 1.9x
Marlboro 1.7x
Skippy 1.6x

How Did They Pay?

method
index
Cash
120
Credit
76
Debit
101
Food Stamps
202

When is Klondike Choco Taco Purchased?

day of week
Sun
17.5%
Mon
13.2%
Tue
11.7%
Wed
12.4%
Thu
11.0%
Fri
16.3%
Sat
17.9%
time of day
Morning
11.9%
Noon
12.2%
Afternoon
29.4%
Evening
33.5%
Late
13.0%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Klondike Choco Taco consumers purchase?

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Why do Klondike Choco Taco consumers try new brands?

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Where do Klondike Choco Taco consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Klondike Choco Taco Target Market

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Who actually buys Klondike Choco Taco? Do these consumers match the intended target market of Klondike Choco Taco?

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What motivates the target market to purchase Klondike Choco Taco?

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What other target market should Klondike Choco Taco look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

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What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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