LA Colors Color Craze Consumer Insights

Who buys LA Colors Color Craze? LA Colors Color Craze consumers are generally very low income, African American, and adolescent age. LA Colors Color Craze consumers are more likely to purchase LA Colors Color Craze during larger pantry stocking trips. Brands such as CoverGirl, Crayola, and Febreze also tend to be purchased in the same trip. Sample consumer insights data below.

LA Colors Color Craze Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$1.00
% of Basket $ (median)
5.9%
Total Basket $ (median)
$16.86

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

LA Colors Color Craze Consumer Demographics

demographic
index
Female
105
Male
48
<24
121
25-34
111
35-44
101
45-54
96
55-64
73
65+
72
African American
191
Asian
45
Caucasian
103
Hispanic
86
demographic
index
Has Kids
103
No Kids
93
- $20k
146
$20k-40k
138
$40k-60k
120
$60k-80k
96
$80k-100k
72
$100k-125k
92
$125k +
30
No College
124
College
102
Adv. Degree
63

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LA Colors Color Craze Basket Affinity & Size

brand
basket affinity
CoverGirl 14.7x
Crayola 12.8x
Febreze 12.7x
Oral-B 9.1x
basket size
index
Urgent Need (1-2 Items)
12
Express Lane (3-10 Items)
101
Fill Up (11-20 Items)
177
Pantry Stocking (21+ Items)
216

Where is LA Colors Color Craze Purchased?

channels
index
Dollar
2766
Drug
14
Food
3
Mass
102
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro Gold Pack 1.9x
Hawaiian Punch 1.8x
Armour 1.8x
Marlboro 1.8x

How Did They Pay?

method
index
Cash
107
Credit
106
Debit
89
Food Stamps
144

When is LA Colors Color Craze Purchased?

day of week
Sun
13.7%
Mon
12.8%
Tue
11.6%
Wed
12.7%
Thu
14.8%
Fri
17.1%
Sat
17.3%
time of day
Morning
14.6%
Noon
15.3%
Afternoon
34.6%
Evening
26.9%
Late
8.6%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do LA Colors Color Craze consumers purchase?

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Why do LA Colors Color Craze consumers try new brands?

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Where do LA Colors Color Craze consumers prefer to shop?

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Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the LA Colors Color Craze Target Market

Arrow and target

Who actually buys LA Colors Color Craze? Do these consumers match the intended target market of LA Colors Color Craze?

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What motivates the target market to purchase LA Colors Color Craze?

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What other target market should LA Colors Color Craze look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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