L Frances Consumer Insights

Who buys L Frances?

A L Frances consumer is generally lower income, African American, and senior age. L Frances consumers are more likely to purchase L Frances during small to mid sized trips. Brands such as Orbit, Puffs, and Arizona (Beverage) also tend to be purchased in the same trip. See sample consumer insights data below.

L Frances Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$0.39
% of Basket $ (median)
28.4%
Total Basket $ (median)
$1.38

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

L Frances Consumer Demographics

demographic
index
Female
91
Male
190
<24
80
25-34
81
35-44
79
45-54
116
55-64
124
65+
440
African American
490
Asian
25
Caucasian
89
Hispanic
77
demographic
index
Has Kids
84
No Kids
137
- $20k
50
$20k-40k
154
$40k-60k
118
$60k-80k
126
$80k-100k
40
$100k-125k
35
$125k +
119
No College
49
College
103
Adv. Degree
145

Understand L Frances Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

L Frances Basket Affinity & Size

brand
basket affinity
Orbit 29.8x
Puffs 22.3x
Arizona (Beverage) 21.5x
Huggies 20.4x
basket size
index
Urgent Need (1-2 Items)
60
Express Lane (3-10 Items)
164
Fill Up (11-20 Items)
68
Pantry Stocking (21+ Items)
19

Where is L Frances Purchased?

channels
index
Drug
1489
Food
1
Mass
1
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Scott 1.8x
Sunny Meadow 1.7x
Hawaiian Punch 1.7x
Perdue 1.7x

How Did They Pay?

method
index
Cash
260
Credit
76
Debit
51
Food Stamps
6

When is L Frances Purchased?

day of week
Sun
11.4%
Mon
14.6%
Tue
14.4%
Wed
5.7%
Thu
6.1%
Fri
31.2%
Sat
16.6%
time of day
Morning
12.0%
Noon
9.8%
Afternoon
36.4%
Evening
31.9%
Late
9.9%

About Our L Frances Consumer Insights

How do we know who buys L Frances? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the L Frances consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.