La Lechera Consumer Insights

Who buys La Lechera?

A La Lechera consumer is generally very low income, Hispanic, and adolescent age. La Lechera consumers are more likely to purchase La Lechera during larger pantry stocking trips. Brands such as Goya, Nestle, and Jello also tend to be purchased in the same trip. See sample consumer insights data below.

La Lechera Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.97
% of Basket $ (median)
5.4%
Total Basket $ (median)
$55.12

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

La Lechera Consumer Demographics

demographic
index
Female
96
Male
137
<24
224
25-34
130
35-44
100
45-54
73
55-64
46
65+
19
African American
119
Asian
222
Caucasian
29
Hispanic
616
demographic
index
Has Kids
109
No Kids
79
- $20k
174
$20k-40k
144
$40k-60k
107
$60k-80k
105
$80k-100k
59
$100k-125k
54
$125k +
63
No College
147
College
92
Adv. Degree
82

Understand La Lechera Consumer Behavior

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La Lechera Basket Affinity & Size

brand
basket affinity
Goya 17.0x
Nestle 14.7x
Jello 6.5x
Yoplait Go-Gurt 5.9x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
52
Fill Up (11-20 Items)
163
Pantry Stocking (21+ Items)
408

Where is La Lechera Purchased?

channels
index
Dollar
45
Drug
18
Food
96
Gas & Convenience
7
Mass
143
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Goya 2.1x
Dannon Danimals 2.0x
Huggies 1.7x
Post Honey Bunches Of Oats 1.7x

How Did They Pay?

method
index
Cash
130
Credit
79
Debit
89
Food Stamps
239

When is La Lechera Purchased?

day of week
Sun
16.1%
Mon
13.0%
Tue
13.6%
Wed
13.1%
Thu
13.0%
Fri
14.7%
Sat
16.4%
time of day
Morning
15.7%
Noon
13.4%
Afternoon
29.1%
Evening
31.4%
Late
10.5%

About Our La Lechera Consumer Insights

How do we know who buys La Lechera? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the La Lechera consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.