La Victoria Consumer Insights

Who buys La Victoria?

A La Victoria consumer is generally higher income, Hispanic, and older age. La Victoria consumers are more likely to purchase La Victoria during larger pantry stocking trips. Brands such as Mission (Foods), Jennie-O, and Oroweat also tend to be purchased in the same trip. See sample consumer insights data below.

La Victoria Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.44
% of Basket $ (median)
3.7%
Total Basket $ (median)
$66.81

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

La Victoria Consumer Demographics

demographic
index
Female
100
Male
102
<24
97
25-34
106
35-44
95
45-54
92
55-64
123
65+
106
African American
76
Asian
109
Caucasian
97
Hispanic
117
demographic
index
Has Kids
98
No Kids
105
- $20k
85
$20k-40k
95
$40k-60k
103
$60k-80k
98
$80k-100k
105
$100k-125k
110
$125k +
100
No College
95
College
104
Adv. Degree
87

Understand La Victoria Consumer Behavior

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La Victoria Basket Affinity & Size

brand
basket affinity
Mission (Foods) 10.6x
Jennie-O 8.2x
Oroweat 6.9x
Vlasic 5.8x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
35
Fill Up (11-20 Items)
136
Pantry Stocking (21+ Items)
505

Where is La Victoria Purchased?

channels
index
Club
19
Dollar
24
Drug
30
Food
177
Gas & Convenience
3
Mass
79
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Oroweat 2.2x
Fresh Selections 1.9x
Jennie-O 1.8x
Taylor Farms 1.7x

How Did They Pay?

method
index
Cash
183
Credit
67
Debit
89
Food Stamps
116

When is La Victoria Purchased?

day of week
Sun
18.2%
Mon
15.3%
Tue
13.9%
Wed
11.8%
Thu
11.4%
Fri
13.3%
Sat
16.1%
time of day
Morning
14.3%
Noon
16.5%
Afternoon
36.6%
Evening
26.4%
Late
6.2%

About Our La Victoria Consumer Insights

How do we know who buys La Victoria? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the La Victoria consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.