Lady Speed Stick Invisible Dry Consumer Insights

Who buys Lady Speed Stick Invisible Dry?

A Lady Speed Stick Invisible Dry consumer is generally very low income, African American, and upper middle age. Lady Speed Stick Invisible Dry consumers are more likely to purchase Lady Speed Stick Invisible Dry during larger pantry stocking trips. Brands such as Softsoap, Colgate, and Oral-B also tend to be purchased in the same trip. See sample consumer insights data below.

Lady Speed Stick Invisible Dry Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$2.68
% of Basket $ (median)
6.6%
Total Basket $ (median)
$40.63

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Lady Speed Stick Invisible Dry Consumer Demographics

demographic
index
Female
104
Male
60
<24
103
25-34
101
35-44
96
45-54
117
55-64
91
65+
47
African American
181
Asian
58
Caucasian
96
Hispanic
122
demographic
index
Has Kids
101
No Kids
99
- $20k
127
$20k-40k
109
$40k-60k
114
$60k-80k
97
$80k-100k
97
$100k-125k
75
$125k +
80
No College
118
College
98
Adv. Degree
89

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Lady Speed Stick Invisible Dry Basket Affinity & Size

brand
basket affinity
Softsoap 15.3x
Colgate 7.8x
Oral-B 6.0x
Listerine 5.7x
basket size
index
Urgent Need (1-2 Items)
11
Express Lane (3-10 Items)
76
Fill Up (11-20 Items)
166
Pantry Stocking (21+ Items)
313

Where is Lady Speed Stick Invisible Dry Purchased?

channels
index
Beauty
69
Dollar
133
Drug
539
Food
28
Mass
114
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Maxwell House 1.5x
General Mills Fiber One 1.4x
Hawaiian Punch 1.4x
Softsoap 1.4x

How Did They Pay?

method
index
Cash
144
Credit
84
Debit
97
Food Stamps
69

When is Lady Speed Stick Invisible Dry Purchased?

day of week
Sun
16.6%
Mon
12.7%
Tue
12.0%
Wed
11.6%
Thu
12.4%
Fri
15.4%
Sat
19.4%
time of day
Morning
17.8%
Noon
16.0%
Afternoon
32.9%
Evening
25.4%
Late
7.9%

Get More Lady Speed Stick Invisible Dry Data

Contact us for the latest Lady Speed Stick Invisible Dry consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Lady Speed Stick Invisible Dry consumers switch to?

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Why do consumers stop buying Lady Speed Stick Invisible Dry products?

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What motivates consumers to try Lady Speed Stick Invisible Dry products?

Research the Lady Speed Stick Invisible Dry Target Market

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Who actually buys Lady Speed Stick Invisible Dry? Do these consumers match the intended target market of Lady Speed Stick Invisible Dry?

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What motivates the target market to purchase Lady Speed Stick Invisible Dry?

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What other target market should Lady Speed Stick Invisible Dry look at?

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Which other brands have a similar target market?

About Our Lady Speed Stick Invisible Dry Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.