Lancaster (Candy) Consumer Insights

Who buys Lancaster (Candy)?

A Lancaster (Candy) consumer is generally lower income, Caucasian, and adolescent age. Lancaster (Candy) consumers are more likely to purchase Lancaster (Candy) during larger pantry stocking trips. Brands such as Farmers Market, Marketside, and Kraft Singles also tend to be purchased in the same trip. See sample consumer insights data below.

Lancaster (Candy) Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.98
% of Basket $ (median)
3.5%
Total Basket $ (median)
$56.35

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Lancaster (Candy) Consumer Demographics

demographic
index
Female
103
Male
72
<24
167
25-34
84
35-44
95
45-54
110
55-64
141
65+
59
African American
108
Asian
29
Caucasian
109
Hispanic
80
demographic
index
Has Kids
91
No Kids
119
- $20k
133
$20k-40k
141
$40k-60k
99
$60k-80k
98
$80k-100k
97
$100k-125k
80
$125k +
49
No College
131
College
100
Adv. Degree
64

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Lancaster (Candy) Basket Affinity & Size

brand
basket affinity
Farmers Market 6.2x
Marketside 5.3x
Kraft Singles 4.8x
Cadbury 4.8x
basket size
index
Urgent Need (1-2 Items)
14
Express Lane (3-10 Items)
68
Fill Up (11-20 Items)
168
Pantry Stocking (21+ Items)
333

Where is Lancaster (Candy) Purchased?

channels
index
Beauty
32
Dollar
112
Drug
3
Food
0
Mass
214
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Diet Mountain Dew 1.9x
Libby's 1.8x
Farmers Market 1.7x
Armour 1.7x

How Did They Pay?

method
index
Cash
111
Credit
79
Debit
110
Food Stamps
160

When is Lancaster (Candy) Purchased?

day of week
Sun
17.5%
Mon
11.8%
Tue
11.9%
Wed
11.0%
Thu
13.8%
Fri
15.2%
Sat
18.7%
time of day
Morning
10.2%
Noon
14.1%
Afternoon
34.3%
Evening
32.9%
Late
8.5%

About Our Lancaster (Candy) Consumer Insights

How do we know who buys Lancaster (Candy)? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Lancaster (Candy) consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.