Lindemans Consumer Insights

Who buys Lindemans?

A Lindemans consumer is generally very high income, Caucasian, and older age. Lindemans consumers are more likely to purchase Lindemans during larger pantry stocking trips. Brands such as Boars Head, Horizon Organic, and Birds Eye Steamfresh also tend to be purchased in the same trip. Sample consumer insights data below.

Lindemans Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$8.99
% of Basket $ (median)
21.0%
Total Basket $ (median)
$42.74

Get Better Data

Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Lindemans Consumer Demographics

demographic
index
Female
99
Male
106
<24
22
25-34
55
35-44
72
45-54
95
55-64
403
65+
157
African American
36
Asian
41
Caucasian
115
Hispanic
67
demographic
index
Has Kids
65
No Kids
179
- $20k
53
$20k-40k
50
$40k-60k
125
$60k-80k
72
$80k-100k
85
$100k-125k
143
$125k +
177
No College
174
College
80
Adv. Degree
112

Understand Lindemans Consumer Behavior

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Lindemans Basket Affinity & Size

brand
basket affinity
Boars Head 8.7x
Horizon Organic 8.2x
Birds Eye Steamfresh 6.5x
Sabra 6.5x
basket size
index
Urgent Need (1-2 Items)
28
Express Lane (3-10 Items)
86
Fill Up (11-20 Items)
175
Pantry Stocking (21+ Items)
230

Where is Lindemans Purchased?

channels
index
Club
26
Dollar
1
Drug
66
Food
230
Gas & Convenience
16
Mass
33
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 1.8x
Boars Head 1.6x
Bud Light 1.6x
Smart Balance 1.6x

How Did They Pay?

method
index
Cash
121
Credit
114
Debit
90
Food Stamps
10

When is Lindemans Purchased?

day of week
Sun
13.1%
Mon
10.8%
Tue
11.5%
Wed
13.7%
Thu
17.5%
Fri
16.7%
Sat
16.7%
time of day
Morning
14.6%
Noon
17.4%
Afternoon
33.4%
Evening
31.4%
Late
3.2%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Lindemans consumers purchase?

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Why do Lindemans consumers try new brands?

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Where do Lindemans consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Lindemans Target Market

Arrow and target

Who actually buys Lindemans? Do these consumers match the intended target market of Lindemans?

Thought bubble

What motivates the target market to purchase Lindemans?

magnifying glass

What other target market should Lindemans look at?

venn diagram

Which other brands have a similar target market?

About Our Lindemans Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.