Ling Ling Consumer Insights

Who buys Ling Ling?

A Ling Ling consumer is generally very high income, Asian, and adolescent age. Ling Ling consumers are more likely to purchase Ling Ling during mid to large sized trips. Brands such as Nutella, Yoplait Go-Gurt, and Cascade also tend to be purchased in the same trip. See sample consumer insights data below.

Ling Ling Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$10.49
% of Basket $ (median)
8.4%
Total Basket $ (median)
$124.29

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Ling Ling Consumer Demographics

demographic
index
Female
96
Male
140
<24
142
25-34
96
35-44
108
45-54
103
55-64
68
65+
54
African American
24
Asian
473
Caucasian
67
Hispanic
85
demographic
index
Has Kids
109
No Kids
79
- $20k
88
$20k-40k
81
$40k-60k
95
$60k-80k
95
$80k-100k
112
$100k-125k
99
$125k +
137
No College
67
College
104
Adv. Degree
118

Understand Ling Ling Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Ling Ling Basket Affinity & Size

brand
basket affinity
Nutella 12.2x
Yoplait Go-Gurt 12.2x
Cascade 10.6x
Oroweat 10.5x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
72
Fill Up (11-20 Items)
245
Pantry Stocking (21+ Items)
242

Where is Ling Ling Purchased?

channels
index
Club
830
Drug
0
Food
38
Mass
2
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Oroweat 1.8x
Taylor Farms 1.6x
Nutella 1.6x
Horizon Organic 1.5x

How Did They Pay?

method
index
Cash
47
Credit
136
Debit
100
Food Stamps
68

When is Ling Ling Purchased?

day of week
Sun
18.0%
Mon
13.1%
Tue
11.4%
Wed
10.3%
Thu
13.6%
Fri
15.5%
Sat
18.1%
time of day
Morning
8.9%
Noon
21.5%
Afternoon
41.9%
Evening
26.0%
Late
1.6%

Get More Ling Ling Data

Contact us for the latest Ling Ling consumer demographic and purchase data.

arrow pointing at form

Find Answers to Questions

One arrow going a different direction

Which brands do Ling Ling consumers switch to?

Stop sign

Why do consumers stop buying Ling Ling products?

Store front

Which retailers do Ling Ling shoppers prefer to shop at?

Sale sign

What motivates consumers to try Ling Ling products?

Research the Ling Ling Target Market

Arrow and target

Who actually buys Ling Ling? Do these consumers match the intended target market of Ling Ling?

Thought bubble

What motivates the target market to buy Ling Ling?

Magnifying glass

What other target market should Ling Ling look at?

Venn diagram

Which other brands have a similar target market?

About Our Ling Ling Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.