Loctite Consumer Insights

Who buys Loctite? A Loctite consumer is generally lower income, Caucasian, and senior age. Loctite consumers are more likely to purchase Loctite during larger pantry stocking trips. Brands such as Crayola, Vlasic, and Sunny Meadow also tend to be purchased in the same trip. Sample consumer insights data below.

Loctite Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.97
% of Basket $ (median)
5.8%
Total Basket $ (median)
$51.28

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Loctite Consumer Demographics

demographic
index
Female
100
Male
103
<24
109
25-34
103
35-44
94
45-54
94
55-64
115
65+
154
African American
73
Asian
86
Caucasian
108
Hispanic
57
demographic
index
Has Kids
94
No Kids
114
- $20k
106
$20k-40k
113
$40k-60k
104
$60k-80k
96
$80k-100k
110
$100k-125k
89
$125k +
76
No College
104
College
101
Adv. Degree
91

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Loctite Basket Affinity & Size

brand
basket affinity
Crayola 5.2x
Vlasic 5.1x
Sunny Meadow 5.0x
Libby's 4.8x
basket size
index
Urgent Need (1-2 Items)
23
Express Lane (3-10 Items)
76
Fill Up (11-20 Items)
160
Pantry Stocking (21+ Items)
295

Where is Loctite Purchased?

channels
index
Club
1
Dollar
127
Drug
6
Food
4
Mass
210
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunbeam 1.5x
Sunny Meadow 1.5x
Blue Bonnet 1.5x
Duncan Hines 1.4x

How Did They Pay?

method
index
Cash
99
Credit
103
Debit
105
Food Stamps
57

When is Loctite Purchased?

day of week
Sun
17.2%
Mon
12.0%
Tue
12.5%
Wed
12.1%
Thu
13.0%
Fri
14.4%
Sat
18.8%
time of day
Morning
16.0%
Noon
16.4%
Afternoon
34.4%
Evening
24.4%
Late
8.8%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Loctite consumers purchase?

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Why do Loctite consumers try new brands?

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Where do Loctite consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Loctite Target Market

Arrow and target

Who actually buys Loctite? Do these consumers match the intended target market of Loctite?

Thought bubble

What motivates the target market to purchase Loctite?

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What other target market should Loctite look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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