Looney Tunes Consumer Insights

Who buys Looney Tunes?

A Looney Tunes consumer is generally very low income, Caucasian, and older age. Looney Tunes consumers are more likely to purchase Looney Tunes during larger pantry stocking trips. Brands such as Blue Bonnet, Sunny Meadow, and Bar-S also tend to be purchased in the same trip. See sample consumer insights data below.

Looney Tunes Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.98
% of Basket $ (median)
4.7%
Total Basket $ (median)
$63.22

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Looney Tunes Consumer Demographics

demographic
index
Female
102
Male
79
<24
130
25-34
94
35-44
84
45-54
118
55-64
151
65+
67
African American
73
Asian
26
Caucasian
116
Hispanic
47
demographic
index
Has Kids
99
No Kids
103
- $20k
156
$20k-40k
141
$40k-60k
150
$60k-80k
99
$80k-100k
55
$100k-125k
46
$125k +
31
No College
142
College
96
Adv. Degree
69

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Looney Tunes Basket Affinity & Size

brand
basket affinity
Blue Bonnet 10.4x
Sunny Meadow 8.5x
Bar-S 8.1x
Almond Breeze 8.0x
basket size
index
Urgent Need (1-2 Items)
8
Express Lane (3-10 Items)
46
Fill Up (11-20 Items)
153
Pantry Stocking (21+ Items)
441

Where is Looney Tunes Purchased?

channels
index
Club
4
Dollar
1
Mass
218
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Blue Bonnet 2.1x
Sunbeam 1.7x
Farmers Market 1.7x
Libby's 1.7x

How Did They Pay?

method
index
Cash
119
Credit
56
Debit
128
Food Stamps
149

When is Looney Tunes Purchased?

day of week
Sun
17.0%
Mon
13.2%
Tue
10.7%
Wed
11.2%
Thu
11.1%
Fri
17.9%
Sat
19.0%
time of day
Morning
18.5%
Noon
18.6%
Afternoon
34.0%
Evening
22.0%
Late
6.9%

About Our Looney Tunes Consumer Insights

How do we know who buys Looney Tunes? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Looney Tunes consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.