L'Oreal Excellence Consumer Insights

Who buys L'Oreal Excellence?

A L'Oreal Excellence consumer is generally very low income, Asian, and senior age. L'Oreal Excellence consumers are more likely to purchase L'Oreal Excellence during larger pantry stocking trips. Brands such as TRESemme, Secret, and CoverGirl also tend to be purchased in the same trip. See sample consumer insights data below.

L'Oreal Excellence Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$7.97
% of Basket $ (median)
21.5%
Total Basket $ (median)
$37.06

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

L'Oreal Excellence Consumer Demographics

demographic
index
Female
102
Male
83
<24
147
25-34
82
35-44
81
45-54
123
55-64
150
65+
181
African American
34
Asian
162
Caucasian
93
Hispanic
148
demographic
index
Has Kids
87
No Kids
129
- $20k
126
$20k-40k
108
$40k-60k
104
$60k-80k
104
$80k-100k
98
$100k-125k
92
$125k +
69
No College
122
College
98
Adv. Degree
85

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L'Oreal Excellence Basket Affinity & Size

brand
basket affinity
TRESemme 8.4x
Secret 7.9x
CoverGirl 7.6x
Olay 6.9x
basket size
index
Urgent Need (1-2 Items)
39
Express Lane (3-10 Items)
90
Fill Up (11-20 Items)
135
Pantry Stocking (21+ Items)
240

Where is L'Oreal Excellence Purchased?

channels
index
Beauty
359
Dollar
7
Drug
434
Food
14
Gas & Convenience
1
Mass
144
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro Gold Pack 1.8x
Marlboro 1.6x
Scott 1.5x
Purina Friskies 1.5x

How Did They Pay?

method
index
Cash
131
Credit
83
Debit
93
Food Stamps
31

When is L'Oreal Excellence Purchased?

day of week
Sun
14.9%
Mon
14.4%
Tue
13.4%
Wed
12.3%
Thu
11.7%
Fri
14.5%
Sat
18.7%
time of day
Morning
13.9%
Noon
18.1%
Afternoon
35.6%
Evening
26.1%
Late
6.3%

Get More L'Oreal Excellence Data

Better understand L'Oreal Excellence consumers with the latest demographic and purchase data.

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Find Answers to Questions

One arrow going a different direction

Which brands do L'Oreal Excellence consumers switch to?

Stop sign

Why do consumers stop buying L'Oreal Excellence products?

Store front

Which retailers do L'Oreal Excellence shoppers prefer to shop at?

Sale sign

What motivates consumers to try L'Oreal Excellence products?

Research the L'Oreal Excellence Target Market

Arrow and target

Who actually buys L'Oreal Excellence? Do these consumers match the intended target market of L'Oreal Excellence?

Thought bubble

What motivates the target market to buy L'Oreal Excellence?

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What other target market should L'Oreal Excellence look at?

Venn diagram

Which other brands have a similar target market?

About Our L'Oreal Excellence Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.