Magic (Snacks) Consumer Insights

Who buys Magic (Snacks)?

A Magic (Snacks) consumer is generally lower income, African American, and older age. Magic (Snacks) consumers are more likely to purchase Magic (Snacks) during larger pantry stocking trips. Brands such as Bar-S, Blue Bonnet, and Farmers Market also tend to be purchased in the same trip. See sample consumer insights data below.

Magic (Snacks) Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.00
% of Basket $ (median)
2.8%
Total Basket $ (median)
$35.39

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Magic (Snacks) Consumer Demographics

demographic
index
Female
97
Male
125
<24
93
25-34
96
35-44
105
45-54
87
55-64
120
65+
111
African American
187
Asian
28
Caucasian
108
Hispanic
52
demographic
index
Has Kids
99
No Kids
102
- $20k
154
$20k-40k
187
$40k-60k
134
$60k-80k
81
$80k-100k
63
$100k-125k
36
$125k +
20
No College
184
College
90
Adv. Degree
50

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Magic (Snacks) Basket Affinity & Size

brand
basket affinity
Bar-S 13.8x
Blue Bonnet 12.7x
Farmers Market 9.3x
Totino's Party Pizza 8.2x
basket size
index
Urgent Need (1-2 Items)
5
Express Lane (3-10 Items)
50
Fill Up (11-20 Items)
174
Pantry Stocking (21+ Items)
406

Where is Magic (Snacks) Purchased?

channels
index
Food
0
Mass
219
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Totino's Party Pizza 2.1x
Blue Bonnet 2.0x
Armour 1.8x
Bar-S 1.8x

How Did They Pay?

method
index
Cash
112
Credit
71
Debit
106
Food Stamps
242

When is Magic (Snacks) Purchased?

day of week
Sun
18.0%
Mon
11.1%
Tue
12.3%
Wed
11.4%
Thu
11.3%
Fri
17.6%
Sat
18.4%
time of day
Morning
14.6%
Noon
16.1%
Afternoon
34.4%
Evening
28.0%
Late
6.9%

About Our Magic (Snacks) Consumer Insights

How do we know who buys Magic (Snacks)? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Magic (Snacks) consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.