Mama Marys Consumer Insights

Who buys Mama Marys?

A Mama Marys consumer is generally slightly higher income, Caucasian, and lower middle age. Mama Marys consumers are more likely to purchase Mama Marys during larger pantry stocking trips. Brands such as Ragu, Hormel, and Prego also tend to be purchased in the same trip. See sample consumer insights data below.

Mama Marys Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$3.48
% of Basket $ (median)
3.6%
Total Basket $ (median)
$97.87

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Mama Marys Consumer Demographics

demographic
index
Female
101
Male
90
<24
107
25-34
102
35-44
109
45-54
96
55-64
72
65+
60
African American
102
Asian
39
Caucasian
111
Hispanic
65
demographic
index
Has Kids
111
No Kids
76
- $20k
72
$20k-40k
92
$40k-60k
103
$60k-80k
117
$80k-100k
122
$100k-125k
94
$125k +
81
No College
92
College
103
Adv. Degree
94

Understand Mama Marys Consumer Behavior

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Mama Marys Basket Affinity & Size

brand
basket affinity
Ragu 12.3x
Hormel 10.6x
Prego 7.8x
Marie Callender's 5.6x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
24
Fill Up (11-20 Items)
111
Pantry Stocking (21+ Items)
578

Where is Mama Marys Purchased?

channels
index
Club
27
Drug
1
Food
68
Gas & Convenience
1
Mass
163
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Ro-Tel 1.6x
Sunbeam 1.5x
Sunny Meadow 1.5x
Armour 1.5x

How Did They Pay?

method
index
Cash
84
Credit
100
Debit
107
Food Stamps
135

When is Mama Marys Purchased?

day of week
Sun
19.1%
Mon
11.4%
Tue
10.9%
Wed
10.6%
Thu
10.9%
Fri
18.5%
Sat
18.7%
time of day
Morning
13.9%
Noon
16.5%
Afternoon
36.3%
Evening
28.2%
Late
5.1%

About Our Mama Marys Consumer Insights

How do we know who buys Mama Marys? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Mama Marys consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.