Mann's Consumer Insights

Who buys Mann's?

A Mann's consumer is generally very high income, Caucasian, and older age. Mann's consumers are more likely to purchase Mann's during larger pantry stocking trips. Brands such as Taylor Farms, Bolthouse Farms, and TURKEY KNOB also tend to be purchased in the same trip. See sample consumer insights data below.

Mann's Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.99
% of Basket $ (median)
3.8%
Total Basket $ (median)
$78.09

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Mann's Consumer Demographics

demographic
index
Female
98
Male
122
<24
36
25-34
80
35-44
105
45-54
118
55-64
120
65+
99
African American
43
Asian
54
Caucasian
115
Hispanic
53
demographic
index
Has Kids
96
No Kids
110
- $20k
43
$20k-40k
57
$40k-60k
95
$60k-80k
119
$80k-100k
119
$100k-125k
119
$125k +
137
No College
65
College
101
Adv. Degree
136

Understand Mann's Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Mann's Basket Affinity & Size

brand
basket affinity
Taylor Farms 9.3x
Bolthouse Farms 9.0x
TURKEY KNOB 7.8x
Jennie-O 7.3x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
37
Fill Up (11-20 Items)
155
Pantry Stocking (21+ Items)
480

Where is Mann's Purchased?

channels
index
Club
171
Dollar
12
Drug
5
Food
98
Mass
106
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Taylor Farms 1.6x
Dannon Oikos 1.6x
Jennie-O 1.5x
Driscoll's 1.5x

How Did They Pay?

method
index
Cash
133
Credit
125
Debit
68
Food Stamps
46

When is Mann's Purchased?

day of week
Sun
19.1%
Mon
13.7%
Tue
11.4%
Wed
12.1%
Thu
11.4%
Fri
14.0%
Sat
18.4%
time of day
Morning
14.3%
Noon
19.0%
Afternoon
36.1%
Evening
24.6%
Late
5.9%

About Our Mann's Consumer Insights

How do we know who buys Mann's? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Mann's consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.