Maple Leaf Bakery Consumer Insights

Who buys Maple Leaf Bakery?

A Maple Leaf Bakery consumer is generally slightly higher income, Asian, and senior age. Maple Leaf Bakery consumers are more likely to purchase Maple Leaf Bakery during larger pantry stocking trips. Brands such as Fresh Selections, Boars Head, and Driscoll's also tend to be purchased in the same trip. See sample consumer insights data below.

Maple Leaf Bakery Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$2.50
% of Basket $ (median)
5.6%
Total Basket $ (median)
$44.64

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Maple Leaf Bakery Consumer Demographics

demographic
index
Female
97
Male
129
<24
103
25-34
91
35-44
97
45-54
103
55-64
115
65+
158
African American
91
Asian
128
Caucasian
97
Hispanic
100
demographic
index
Has Kids
94
No Kids
113
- $20k
97
$20k-40k
85
$40k-60k
105
$60k-80k
99
$80k-100k
110
$100k-125k
105
$125k +
100
No College
83
College
98
Adv. Degree
129

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Maple Leaf Bakery Basket Affinity & Size

brand
basket affinity
Fresh Selections 26.2x
Boars Head 9.6x
Driscoll's 8.8x
Nabisco 5.7x
basket size
index
Urgent Need (1-2 Items)
12
Express Lane (3-10 Items)
63
Fill Up (11-20 Items)
171
Pantry Stocking (21+ Items)
351

Where is Maple Leaf Bakery Purchased?

channels
index
Dollar
0
Drug
0
Food
237
Gas & Convenience
5
Mass
44
regions
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What Else Do They Buy?

brand
household affinity
Fresh Selections 3.7x
Horizon Organic 1.6x
Boars Head 1.6x
Driscoll's 1.5x

How Did They Pay?

method
index
Cash
64
Credit
136
Debit
89
Food Stamps
84

When is Maple Leaf Bakery Purchased?

day of week
Sun
18.2%
Mon
13.6%
Tue
13.5%
Wed
13.0%
Thu
12.3%
Fri
13.4%
Sat
15.9%
time of day
Morning
16.8%
Noon
16.1%
Afternoon
33.0%
Evening
27.4%
Late
6.7%

Get More Maple Leaf Bakery Data

Contact us for the latest Maple Leaf Bakery consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Maple Leaf Bakery consumers switch to?

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Why do consumers stop buying Maple Leaf Bakery products?

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Which retailers do Maple Leaf Bakery shoppers prefer to shop at?

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What motivates consumers to try Maple Leaf Bakery products?

Research the Maple Leaf Bakery Target Market

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Who actually buys Maple Leaf Bakery? Do these consumers match the intended target market of Maple Leaf Bakery?

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What motivates the target market to purchase Maple Leaf Bakery?

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What other target market should Maple Leaf Bakery look at?

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Which other brands have a similar target market?

About Our Maple Leaf Bakery Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.