Margaret Holmes Consumer Insights

Who buys Margaret Holmes?

A Margaret Holmes consumer is generally very low income, African American, and older age. Margaret Holmes consumers are more likely to purchase Margaret Holmes during larger pantry stocking trips. Brands such as Libby's, Sunny Meadow, and Bush's Best also tend to be purchased in the same trip. See sample consumer insights data below.

Margaret Holmes Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$1.96
% of Basket $ (median)
2.3%
Total Basket $ (median)
$85.08

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Margaret Holmes Consumer Demographics

demographic
index
Female
97
Male
127
<24
120
25-34
88
35-44
87
45-54
120
55-64
140
65+
119
African American
284
Asian
18
Caucasian
109
Hispanic
19
demographic
index
Has Kids
90
No Kids
122
- $20k
174
$20k-40k
119
$40k-60k
110
$60k-80k
103
$80k-100k
86
$100k-125k
64
$125k +
56
No College
143
College
96
Adv. Degree
67

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Margaret Holmes Basket Affinity & Size

brand
basket affinity
Libby's 9.1x
Sunny Meadow 8.1x
Bush's Best 6.6x
Ro-Tel 6.0x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
30
Fill Up (11-20 Items)
123
Pantry Stocking (21+ Items)
543

Where is Margaret Holmes Purchased?

channels
index
Club
60
Dollar
445
Drug
0
Food
34
Gas & Convenience
1
Mass
162
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunny Meadow 2.4x
Sunbeam 2.1x
Blue Bonnet 1.9x
Armour 1.8x

How Did They Pay?

method
index
Cash
94
Credit
69
Debit
116
Food Stamps
252

When is Margaret Holmes Purchased?

day of week
Sun
17.7%
Mon
12.1%
Tue
13.1%
Wed
12.2%
Thu
11.4%
Fri
15.5%
Sat
18.0%
time of day
Morning
13.9%
Noon
16.2%
Afternoon
38.0%
Evening
25.4%
Late
6.6%

Get More Margaret Holmes Data

Contact us for the latest Margaret Holmes consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Margaret Holmes consumers switch to?

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Why do consumers stop buying Margaret Holmes products?

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Which retailers do Margaret Holmes shoppers prefer to shop at?

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What motivates consumers to try Margaret Holmes products?

Research the Margaret Holmes Target Market

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Who actually buys Margaret Holmes? Do these consumers match the intended target market of Margaret Holmes?

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What motivates the target market to buy Margaret Holmes?

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What other target market should Margaret Holmes look at?

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Which other brands have a similar target market?

About Our Margaret Holmes Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.