Merry Cheese Crisps Consumer Insights

Who buys Merry Cheese Crisps?

A Merry Cheese Crisps consumer is generally very high income, Caucasian, and senior age. Merry Cheese Crisps consumers are more likely to purchase Merry Cheese Crisps during larger pantry stocking trips. Brands such as Fresh Selections, Nabisco Wheat Thins, and Boars Head also tend to be purchased in the same trip. See sample consumer insights data below.

Merry Cheese Crisps Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$5.39
% of Basket $ (median)
8.4%
Total Basket $ (median)
$64.30

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Merry Cheese Crisps Consumer Demographics

demographic
index
Female
94
Male
161
<24
99
25-34
94
35-44
90
45-54
83
55-64
147
65+
298
African American
33
Asian
52
Caucasian
117
Hispanic
28
demographic
index
Has Kids
70
No Kids
167
- $20k
70
$20k-40k
64
$40k-60k
59
$60k-80k
79
$80k-100k
86
$100k-125k
157
$125k +
226
No College
52
College
88
Adv. Degree
217

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Merry Cheese Crisps Basket Affinity & Size

brand
basket affinity
Fresh Selections 29.2x
Nabisco Wheat Thins 12.0x
Boars Head 11.5x
Nabisco Triscuit 8.9x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
52
Fill Up (11-20 Items)
168
Pantry Stocking (21+ Items)
402

Where is Merry Cheese Crisps Purchased?

channels
index
Dollar
3
Drug
1
Food
282
Mass
11
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Fresh Selections 3.9x
Boars Head 2.4x
Horizon Organic 2.0x
Dannon 1.8x

How Did They Pay?

method
index
Cash
28
Credit
183
Debit
69
Food Stamps
21

When is Merry Cheese Crisps Purchased?

day of week
Sun
18.4%
Mon
11.8%
Tue
9.9%
Wed
9.8%
Thu
11.9%
Fri
16.1%
Sat
22.2%
time of day
Morning
9.1%
Noon
18.2%
Afternoon
35.9%
Evening
32.0%
Late
4.8%

Get More Merry Cheese Crisps Data

Contact us for the latest Merry Cheese Crisps consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Merry Cheese Crisps consumers switch to?

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Why do consumers stop buying Merry Cheese Crisps products?

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Which retailers do Merry Cheese Crisps shoppers prefer to shop at?

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What motivates consumers to try Merry Cheese Crisps products?

Research the Merry Cheese Crisps Target Market

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Who actually buys Merry Cheese Crisps? Do these consumers match the intended target market of Merry Cheese Crisps?

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What motivates the target market to purchase Merry Cheese Crisps?

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What other target market should Merry Cheese Crisps look at?

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Which other brands have a similar target market?

About Our Merry Cheese Crisps Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.