Method Consumer Insights

Who buys Method?

A Method consumer is generally very high income, Asian, and lower middle age. Method consumers are more likely to purchase Method during larger pantry stocking trips. Brands such as Archer Farms, Cascade, and Clorox also tend to be purchased in the same trip. See sample consumer insights data below.

Method Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$4.19
% of Basket $ (median)
7.0%
Total Basket $ (median)
$60.04

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Method Consumer Demographics

demographic
index
Female
101
Male
88
<24
75
25-34
97
35-44
120
45-54
91
55-64
58
65+
54
African American
53
Asian
118
Caucasian
103
Hispanic
78
demographic
index
Has Kids
105
No Kids
89
- $20k
67
$20k-40k
57
$40k-60k
70
$60k-80k
88
$80k-100k
113
$100k-125k
124
$125k +
209
No College
48
College
103
Adv. Degree
149

Understand Method Consumer Behavior

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Method Basket Affinity & Size

brand
basket affinity
Archer Farms 21.0x
Cascade 8.0x
Clorox 7.7x
Horizon Organic 6.6x
basket size
index
Urgent Need (1-2 Items)
11
Express Lane (3-10 Items)
67
Fill Up (11-20 Items)
180
Pantry Stocking (21+ Items)
328

Where is Method Purchased?

channels
index
Beauty
39
Club
0
Dollar
1
Drug
26
Food
52
Gas & Convenience
13
Mass
177
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 1.7x
Archer Farms 1.6x
Almond Breeze 1.5x
Sabra 1.5x

How Did They Pay?

method
index
Cash
50
Credit
120
Debit
113
Food Stamps
19

When is Method Purchased?

day of week
Sun
16.3%
Mon
13.7%
Tue
12.1%
Wed
12.6%
Thu
12.6%
Fri
15.6%
Sat
17.1%
time of day
Morning
16.8%
Noon
19.2%
Afternoon
35.9%
Evening
22.9%
Late
5.2%

About Our Method Consumer Insights

How do we know who buys Method? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Method consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.