Minnie Mouse (Licensed) Consumer Insights

Who buys Minnie Mouse (Licensed)?

A Minnie Mouse (Licensed) consumer is generally very low income, Hispanic, and young adult age. Minnie Mouse (Licensed) consumers are more likely to purchase Minnie Mouse (Licensed) during larger pantry stocking trips. Brands such as Gerber Graduates, Gerber, and Crayola also tend to be purchased in the same trip. See sample consumer insights data below.

Minnie Mouse (Licensed) Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$7.00
% of Basket $ (median)
10.8%
Total Basket $ (median)
$64.86

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Minnie Mouse (Licensed) Consumer Demographics

demographic
index
Female
103
Male
75
<24
107
25-34
149
35-44
95
45-54
56
55-64
74
65+
90
African American
119
Asian
67
Caucasian
100
Hispanic
120
demographic
index
Has Kids
119
No Kids
57
- $20k
125
$20k-40k
114
$40k-60k
110
$60k-80k
107
$80k-100k
89
$100k-125k
79
$125k +
69
No College
123
College
98
Adv. Degree
82

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Minnie Mouse (Licensed) Basket Affinity & Size

brand
basket affinity
Gerber Graduates 16.7x
Gerber 8.5x
Crayola 8.4x
Farmers Market 6.0x
basket size
index
Urgent Need (1-2 Items)
16
Express Lane (3-10 Items)
73
Fill Up (11-20 Items)
176
Pantry Stocking (21+ Items)
302

Where is Minnie Mouse (Licensed) Purchased?

channels
index
Dollar
106
Drug
3
Food
0
Mass
214
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Gerber Graduates 2.4x
Huggies 1.8x
Gerber 1.8x
Sunbeam 1.5x

How Did They Pay?

method
index
Cash
106
Credit
93
Debit
109
Food Stamps
71

When is Minnie Mouse (Licensed) Purchased?

day of week
Sun
13.9%
Mon
10.6%
Tue
11.7%
Wed
11.1%
Thu
15.8%
Fri
18.9%
Sat
18.1%
time of day
Morning
14.3%
Noon
18.5%
Afternoon
31.6%
Evening
25.3%
Late
10.4%

Get More Minnie Mouse (Licensed) Data

Contact us for the latest Minnie Mouse (Licensed) consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Minnie Mouse (Licensed) consumers switch to?

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Why do consumers stop buying Minnie Mouse (Licensed) products?

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Which retailers do Minnie Mouse (Licensed) shoppers prefer to shop at?

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What motivates consumers to try Minnie Mouse (Licensed) products?

Research the Minnie Mouse (Licensed) Target Market

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Who actually buys Minnie Mouse (Licensed)? Do these consumers match the intended target market of Minnie Mouse (Licensed)?

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What motivates the target market to purchase Minnie Mouse (Licensed)?

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What other target market should Minnie Mouse (Licensed) look at?

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Which other brands have a similar target market?

About Our Minnie Mouse (Licensed) Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.