Minute (Meal Solutions) Consumer Insights

Who buys Minute (Meal Solutions)? A Minute (Meal Solutions) consumer is generally slightly lower income, Caucasian, and older age. Minute (Meal Solutions) consumers are more likely to purchase Minute (Meal Solutions) during larger pantry stocking trips. Brands such as Birds Eye Steamfresh, Jennie-O, and Libby's also tend to be purchased in the same trip. Sample consumer insights data below.

Minute (Meal Solutions) Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.69
% of Basket $ (median)
3.3%
Total Basket $ (median)
$82.43

Get Better Data

Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Minute (Meal Solutions) Consumer Demographics

demographic
index
Female
101
Male
90
<24
103
25-34
102
35-44
98
45-54
99
55-64
108
65+
96
African American
97
Asian
31
Caucasian
111
Hispanic
75
demographic
index
Has Kids
98
No Kids
104
- $20k
92
$20k-40k
95
$40k-60k
107
$60k-80k
102
$80k-100k
102
$100k-125k
105
$125k +
90
No College
96
College
101
Adv. Degree
98

Understand Minute (Meal Solutions) Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Minute (Meal Solutions) Basket Affinity & Size

brand
basket affinity
Birds Eye Steamfresh 5.9x
Jennie-O 5.1x
Libby's 5.0x
Marketside 4.5x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
28
Fill Up (11-20 Items)
118
Pantry Stocking (21+ Items)
553

Where is Minute (Meal Solutions) Purchased?

channels
index
Club
19
Dollar
47
Drug
21
Food
51
Gas & Convenience
0
Mass
172
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Weight Watchers Smart Ones 1.5x
Jennie-O 1.4x
Birds Eye Steamfresh 1.4x
Ro-Tel 1.4x

How Did They Pay?

method
index
Cash
94
Credit
93
Debit
107
Food Stamps
136

When is Minute (Meal Solutions) Purchased?

day of week
Sun
19.8%
Mon
13.3%
Tue
11.9%
Wed
11.4%
Thu
11.7%
Fri
13.7%
Sat
18.2%
time of day
Morning
14.6%
Noon
17.3%
Afternoon
35.7%
Evening
26.3%
Late
6.1%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

check mark

Real-time purchase and demographic data

check mark

What other brands do Minute (Meal Solutions) consumers purchase?

check mark

Why do Minute (Meal Solutions) consumers try new brands?

check mark

Where do Minute (Meal Solutions) consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Minute (Meal Solutions) Target Market

Arrow and target

Who actually buys Minute (Meal Solutions)? Do these consumers match the intended target market of Minute (Meal Solutions)?

Thought bubble

What motivates the target market to purchase Minute (Meal Solutions)?

magnifying glass

What other target market should Minute (Meal Solutions) look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us