Mission Produce Inc Consumer Insights

Who buys Mission Produce Inc?

A Mission Produce Inc consumer is generally slightly higher income, Caucasian, and young adult age. Mission Produce Inc consumers are more likely to purchase Mission Produce Inc during larger pantry stocking trips. Brands such as TURKEY KNOB, Jennie-O, and Bolthouse Farms also tend to be purchased in the same trip. See sample consumer insights data below.

Mission Produce Inc Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$3.49
% of Basket $ (median)
4.1%
Total Basket $ (median)
$85.10

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Mission Produce Inc Consumer Demographics

demographic
index
Female
100
Male
97
<24
121
25-34
127
35-44
92
45-54
81
55-64
97
65+
77
African American
48
Asian
90
Caucasian
104
Hispanic
87
demographic
index
Has Kids
93
No Kids
116
- $20k
92
$20k-40k
81
$40k-60k
107
$60k-80k
103
$80k-100k
113
$100k-125k
111
$125k +
90
No College
77
College
105
Adv. Degree
104

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Mission Produce Inc Basket Affinity & Size

brand
basket affinity
TURKEY KNOB 10.9x
Jennie-O 8.0x
Bolthouse Farms 7.8x
Driscoll's 7.6x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
31
Fill Up (11-20 Items)
136
Pantry Stocking (21+ Items)
524

Where is Mission Produce Inc Purchased?

channels
index
Food
21
Mass
204
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Fresh Selections 1.8x
Jennie-O 1.7x
Sabra 1.6x
Driscoll's 1.5x

How Did They Pay?

method
index
Cash
91
Credit
123
Debit
86
Food Stamps
93

When is Mission Produce Inc Purchased?

day of week
Sun
17.8%
Mon
14.2%
Tue
11.6%
Wed
12.0%
Thu
11.4%
Fri
15.0%
Sat
17.9%
time of day
Morning
12.7%
Noon
16.3%
Afternoon
35.0%
Evening
28.4%
Late
7.6%

Get More Mission Produce Inc Data

Contact us for the latest Mission Produce Inc consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Mission Produce Inc consumers switch to?

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Why do consumers stop buying Mission Produce Inc products?

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Which retailers do Mission Produce Inc shoppers prefer to shop at?

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What motivates consumers to try Mission Produce Inc products?

Research the Mission Produce Inc Target Market

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Who actually buys Mission Produce Inc? Do these consumers match the intended target market of Mission Produce Inc?

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What motivates the target market to buy Mission Produce Inc?

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What other target market should Mission Produce Inc look at?

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Which other brands have a similar target market?

About Our Mission Produce Inc Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.