Mondavi Consumer Insights

Who buys Mondavi?

A Mondavi consumer is generally very high income, Hispanic, and senior age. Mondavi consumers are more likely to purchase Mondavi during larger pantry stocking trips. Brands such as Jack Link's, Armour, and Fresh Express also tend to be purchased in the same trip. See sample consumer insights data below.

Mondavi Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$9.28
% of Basket $ (median)
21.2%
Total Basket $ (median)
$43.67

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Mondavi Consumer Demographics

demographic
index
Female
98
Male
122
<24
52
25-34
57
35-44
84
45-54
151
55-64
182
65+
189
African American
42
Asian
114
Caucasian
100
Hispanic
127
demographic
index
Has Kids
85
No Kids
134
- $20k
62
$20k-40k
63
$40k-60k
70
$60k-80k
103
$80k-100k
81
$100k-125k
128
$125k +
214
No College
41
College
102
Adv. Degree
162

Understand Mondavi Consumer Behavior

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Mondavi Basket Affinity & Size

brand
basket affinity
Jack Link's 9.2x
Armour 8.2x
Fresh Express 8.0x
Weight Watchers Smart Ones 7.7x
basket size
index
Urgent Need (1-2 Items)
44
Express Lane (3-10 Items)
92
Fill Up (11-20 Items)
149
Pantry Stocking (21+ Items)
200

Where is Mondavi Purchased?

channels
index
Club
16
Drug
41
Food
248
Gas & Convenience
60
Mass
24
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 1.9x
Sabra 1.8x
Nabisco Triscuit 1.7x
Marlboro Gold Pack 1.7x

How Did They Pay?

method
index
Cash
90
Credit
130
Debit
89
Food Stamps
26

When is Mondavi Purchased?

day of week
Sun
13.0%
Mon
11.4%
Tue
12.6%
Wed
12.9%
Thu
14.7%
Fri
18.3%
Sat
17.0%
time of day
Morning
9.4%
Noon
14.3%
Afternoon
41.6%
Evening
30.3%
Late
4.4%

About Our Mondavi Consumer Insights

How do we know who buys Mondavi? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Mondavi consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.