Murray Sugar Free Consumer Insights

Who buys Murray Sugar Free?

A Murray Sugar Free consumer is generally lower income, Caucasian, and senior age. Murray Sugar Free consumers are more likely to purchase Murray Sugar Free during larger pantry stocking trips. Brands such as V8, Weight Watchers Smart Ones, and Kelloggs Special K also tend to be purchased in the same trip. See sample consumer insights data below.

Murray Sugar Free Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.93
% of Basket $ (median)
5.7%
Total Basket $ (median)
$51.49

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Murray Sugar Free Consumer Demographics

demographic
index
Female
98
Male
118
<24
46
25-34
71
35-44
81
45-54
111
55-64
207
65+
337
African American
89
Asian
37
Caucasian
107
Hispanic
102
demographic
index
Has Kids
59
No Kids
192
- $20k
89
$20k-40k
151
$40k-60k
109
$60k-80k
124
$80k-100k
64
$100k-125k
83
$125k +
41
No College
136
College
99
Adv. Degree
65

Understand Murray Sugar Free Consumer Behavior

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Murray Sugar Free Basket Affinity & Size

brand
basket affinity
V8 8.1x
Weight Watchers Smart Ones 7.1x
Kelloggs Special K 7.0x
Goya 5.8x
basket size
index
Urgent Need (1-2 Items)
9
Express Lane (3-10 Items)
47
Fill Up (11-20 Items)
143
Pantry Stocking (21+ Items)
445

Where is Murray Sugar Free Purchased?

channels
index
Dollar
587
Drug
5
Food
23
Mass
177
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Diet Dr Pepper 1.8x
Lean Cuisine 1.7x
Sunny Meadow 1.7x
Bar-S 1.7x

How Did They Pay?

method
index
Cash
133
Credit
77
Debit
103
Food Stamps
133

When is Murray Sugar Free Purchased?

day of week
Sun
13.6%
Mon
11.5%
Tue
12.6%
Wed
14.2%
Thu
14.4%
Fri
14.4%
Sat
19.2%
time of day
Morning
19.6%
Noon
16.4%
Afternoon
34.1%
Evening
23.3%
Late
6.6%

About Our Murray Sugar Free Consumer Insights

How do we know who buys Murray Sugar Free? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Murray Sugar Free consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.