Nabisco Munch Packs Mini Chips Ahoy Consumer Insights

Who buys Nabisco Munch Packs Mini Chips Ahoy?

A Nabisco Munch Packs Mini Chips Ahoy consumer is generally very high income, Hispanic, and lower middle age. Nabisco Munch Packs Mini Chips Ahoy consumers are more likely to purchase Nabisco Munch Packs Mini Chips Ahoy during larger pantry stocking trips. Brands such as YoCrunch, Cheez-It, and Yoplait Go-Gurt also tend to be purchased in the same trip. See sample consumer insights data below.

Nabisco Munch Packs Mini Chips Ahoy Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$4.68
% of Basket $ (median)
4.8%
Total Basket $ (median)
$96.53

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Nabisco Munch Packs Mini Chips Ahoy Consumer Demographics

demographic
index
Female
104
Male
57
<24
65
25-34
63
35-44
135
45-54
112
55-64
54
65+
30
African American
90
Asian
70
Caucasian
103
Hispanic
129
demographic
index
Has Kids
130
No Kids
33
- $20k
64
$20k-40k
61
$40k-60k
77
$60k-80k
88
$80k-100k
138
$100k-125k
138
$125k +
153
No College
90
College
101
Adv. Degree
107

Understand Nabisco Munch Packs Mini Chips Ahoy Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Nabisco Munch Packs Mini Chips Ahoy Basket Affinity & Size

brand
basket affinity
YoCrunch 5.8x
Cheez-It 5.7x
Yoplait Go-Gurt 5.2x
Sunbeam 5.1x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
23
Fill Up (11-20 Items)
124
Pantry Stocking (21+ Items)
567

Where is Nabisco Munch Packs Mini Chips Ahoy Purchased?

channels
index
Drug
26
Food
56
Gas & Convenience
1
Mass
174
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Dannon Danimals 2.1x
YoCrunch 1.9x
Entenmann's 1.8x
Quaker Chewy 1.7x

How Did They Pay?

method
index
Cash
93
Credit
90
Debit
111
Food Stamps
117

When is Nabisco Munch Packs Mini Chips Ahoy Purchased?

day of week
Sun
21.5%
Mon
14.6%
Tue
9.4%
Wed
11.4%
Thu
12.3%
Fri
12.4%
Sat
18.4%
time of day
Morning
18.6%
Noon
17.4%
Afternoon
31.8%
Evening
24.4%
Late
7.8%

Get More Nabisco Munch Packs Mini Chips Ahoy Data

Better understand Nabisco Munch Packs Mini Chips Ahoy consumers with the latest demographic and purchase data.

Get Data - Contact Us

example graph leakage tree

Find Answers to Questions

One arrow going a different direction

Which brands do Nabisco Munch Packs Mini Chips Ahoy consumers switch to?

Stop sign

Why do consumers stop buying Nabisco Munch Packs Mini Chips Ahoy products?

Store front

Which retailers do Nabisco Munch Packs Mini Chips Ahoy shoppers prefer to shop at?

Sale sign

What motivates consumers to try Nabisco Munch Packs Mini Chips Ahoy products?

Research the Nabisco Munch Packs Mini Chips Ahoy Target Market

Arrow and target

Who actually buys Nabisco Munch Packs Mini Chips Ahoy? Do these consumers match the intended target market of Nabisco Munch Packs Mini Chips Ahoy?

Thought bubble

What motivates the target market to buy Nabisco Munch Packs Mini Chips Ahoy?

Magnifying glass

What other target market should Nabisco Munch Packs Mini Chips Ahoy look at?

Venn diagram

Which other brands have a similar target market?

About Our Nabisco Munch Packs Mini Chips Ahoy Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.