Nabisco Nutter Butter Bites Consumer Insights

Who buys Nabisco Nutter Butter Bites?

A Nabisco Nutter Butter Bites consumer is generally median income, African American, and lower middle age. Nabisco Nutter Butter Bites consumers are more likely to purchase Nabisco Nutter Butter Bites during larger pantry stocking trips. Brands such as Cheez-It, Mott's, and Pepperidge Farm Goldfish also tend to be purchased in the same trip. See sample consumer insights data below.

Nabisco Nutter Butter Bites Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.98
% of Basket $ (median)
3.8%
Total Basket $ (median)
$51.92

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Nabisco Nutter Butter Bites Consumer Demographics

demographic
index
Female
103
Male
73
<24
85
25-34
99
35-44
111
45-54
96
55-64
78
65+
59
African American
118
Asian
115
Caucasian
101
Hispanic
69
demographic
index
Has Kids
108
No Kids
82
- $20k
98
$20k-40k
107
$40k-60k
93
$60k-80k
116
$80k-100k
86
$100k-125k
110
$125k +
84
No College
100
College
101
Adv. Degree
95

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Nabisco Nutter Butter Bites Basket Affinity & Size

brand
basket affinity
Cheez-It 5.5x
Mott's 5.3x
Pepperidge Farm Goldfish 5.2x
Nabisco Triscuit 5.0x
basket size
index
Urgent Need (1-2 Items)
7
Express Lane (3-10 Items)
59
Fill Up (11-20 Items)
160
Pantry Stocking (21+ Items)
387

Where is Nabisco Nutter Butter Bites Purchased?

channels
index
Club
0
Dollar
121
Drug
74
Food
113
Gas & Convenience
95
Mass
117
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Gerber Graduates 1.6x
Hawaiian Punch 1.4x
Kelloggs Frosted Flakes 1.4x
Fritos 1.4x

How Did They Pay?

method
index
Cash
121
Credit
88
Debit
96
Food Stamps
131

When is Nabisco Nutter Butter Bites Purchased?

day of week
Sun
14.2%
Mon
12.8%
Tue
12.7%
Wed
13.0%
Thu
13.4%
Fri
18.4%
Sat
15.4%
time of day
Morning
16.0%
Noon
15.3%
Afternoon
31.8%
Evening
29.6%
Late
7.3%

About Our Nabisco Nutter Butter Bites Consumer Insights

How do we know who buys Nabisco Nutter Butter Bites? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Nabisco Nutter Butter Bites consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.