Nasoya Foods Consumer Insights

Who buys Nasoya Foods?

A Nasoya Foods consumer is generally very low income, Asian, and adolescent age. Nasoya Foods consumers are more likely to purchase Nasoya Foods during larger pantry stocking trips. Brands such as TURKEY KNOB, Sabra, and Bolthouse Farms also tend to be purchased in the same trip. See sample consumer insights data below.

Nasoya Foods Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.78
% of Basket $ (median)
4.7%
Total Basket $ (median)
$59.29

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Nasoya Foods Consumer Demographics

demographic
index
Female
93
Male
168
<24
151
25-34
132
35-44
85
45-54
93
55-64
81
65+
65
African American
87
Asian
303
Caucasian
76
Hispanic
109
demographic
index
Has Kids
89
No Kids
124
- $20k
150
$20k-40k
98
$40k-60k
81
$60k-80k
94
$80k-100k
121
$100k-125k
100
$125k +
87
No College
52
College
96
Adv. Degree
176

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Nasoya Foods Basket Affinity & Size

brand
basket affinity
TURKEY KNOB 8.9x
Sabra 8.2x
Bolthouse Farms 7.7x
Sunny Meadow 7.0x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
43
Fill Up (11-20 Items)
168
Pantry Stocking (21+ Items)
441

Where is Nasoya Foods Purchased?

channels
index
Drug
46
Food
100
Mass
138
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Bolthouse Farms 1.8x
Horizon Organic 1.7x
Silk 1.7x
Goya 1.6x

How Did They Pay?

method
index
Cash
83
Credit
134
Debit
77
Food Stamps
111

When is Nasoya Foods Purchased?

day of week
Sun
18.0%
Mon
14.6%
Tue
13.2%
Wed
12.8%
Thu
10.7%
Fri
14.2%
Sat
16.6%
time of day
Morning
12.0%
Noon
16.8%
Afternoon
33.9%
Evening
29.8%
Late
7.5%

Get More Nasoya Foods Data

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Find Answers to Questions

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Which brands do Nasoya Foods consumers switch to?

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Why do consumers stop buying Nasoya Foods products?

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Which retailers do Nasoya Foods shoppers prefer to shop at?

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What motivates consumers to try Nasoya Foods products?

Research the Nasoya Foods Target Market

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Who actually buys Nasoya Foods? Do these consumers match the intended target market of Nasoya Foods?

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What motivates the target market to buy Nasoya Foods?

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What other target market should Nasoya Foods look at?

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Which other brands have a similar target market?

About Our Nasoya Foods Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.