Natural American Spirit Consumer Insights

Who buys Natural American Spirit?

A Natural American Spirit consumer is generally very low income, Hispanic, and adolescent age. Natural American Spirit consumers are more likely to purchase Natural American Spirit during smaller grocery trips. Brands such as Red Bull, Purina Friskies, and Cottonelle also tend to be purchased in the same trip. See sample consumer insights data below.

Natural American Spirit Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$8.52
% of Basket $ (median)
65.5%
Total Basket $ (median)
$13.00

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Natural American Spirit Consumer Demographics

demographic
index
Female
89
Male
205
<24
345
25-34
115
35-44
100
45-54
70
55-64
64
65+
13
African American
29
Asian
188
Caucasian
80
Hispanic
225
demographic
index
Has Kids
69
No Kids
170
- $20k
243
$20k-40k
177
$40k-60k
88
$60k-80k
66
$80k-100k
48
$100k-125k
70
$125k +
58
No College
143
College
101
Adv. Degree
42

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Natural American Spirit Basket Affinity & Size

brand
basket affinity
Red Bull 33.1x
Purina Friskies 22.6x
Cottonelle 17.5x
Lindt 13.6x
basket size
index
Urgent Need (1-2 Items)
155
Express Lane (3-10 Items)
105
Fill Up (11-20 Items)
38
Pantry Stocking (21+ Items)
25

Where is Natural American Spirit Purchased?

channels
index
Club
27
Dollar
66
Drug
1261
Food
3
Gas & Convenience
124
Mass
20
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro Gold Pack 3.7x
Marlboro 3.5x
Red Bull 2.9x
Monster Energy 2.1x

How Did They Pay?

method
index
Cash
146
Credit
54
Debit
132
Food Stamps
24

When is Natural American Spirit Purchased?

day of week
Sun
13.4%
Mon
16.0%
Tue
13.7%
Wed
13.5%
Thu
15.6%
Fri
14.4%
Sat
13.5%
time of day
Morning
12.8%
Noon
12.0%
Afternoon
29.1%
Evening
32.8%
Late
13.2%

About Our Natural American Spirit Consumer Insights

How do we know who buys Natural American Spirit? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Natural American Spirit consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.