Natures Bakery Consumer Insights

Who buys Natures Bakery?

A Natures Bakery consumer is generally slightly higher income, Caucasian, and older age. Natures Bakery consumers are more likely to purchase Natures Bakery during larger pantry stocking trips. Brands such as Taylor Farms, Del Monte, and Wrigley's Extra also tend to be purchased in the same trip. See sample consumer insights data below.

Natures Bakery Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.78
% of Basket $ (median)
4.8%
Total Basket $ (median)
$58.24

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Natures Bakery Consumer Demographics

demographic
index
Female
94
Male
161
<24
80
25-34
108
35-44
91
45-54
108
55-64
119
65+
63
African American
80
Asian
59
Caucasian
103
Hispanic
97
demographic
index
Has Kids
102
No Kids
95
- $20k
45
$20k-40k
81
$40k-60k
95
$60k-80k
123
$80k-100k
137
$100k-125k
110
$125k +
86
No College
85
College
97
Adv. Degree
132

Understand Natures Bakery Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Natures Bakery Basket Affinity & Size

brand
basket affinity
Taylor Farms 13.4x
Del Monte 8.3x
Wrigley's Extra 6.9x
Planters 6.0x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
59
Fill Up (11-20 Items)
173
Pantry Stocking (21+ Items)
381

Where is Natures Bakery Purchased?

channels
index
Beauty
61
Club
655
Dollar
1
Drug
15
Food
11
Gas & Convenience
1
Mass
60
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Taylor Farms 1.7x
Boars Head 1.7x
Gerber Graduates 1.7x
Diet Dr Pepper 1.6x

How Did They Pay?

method
index
Cash
78
Credit
107
Debit
110
Food Stamps
82

When is Natures Bakery Purchased?

day of week
Sun
17.0%
Mon
11.3%
Tue
11.3%
Wed
10.3%
Thu
10.1%
Fri
15.7%
Sat
24.4%
time of day
Morning
13.8%
Noon
21.8%
Afternoon
39.2%
Evening
23.2%
Late
2.0%

About Our Natures Bakery Consumer Insights

How do we know who buys Natures Bakery? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Natures Bakery consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.