New World Farms Consumer Insights

Who buys New World Farms?

A New World Farms consumer is generally very high income, Caucasian, and senior age. New World Farms consumers are more likely to purchase New World Farms during mid to large sized trips. Brands such as Taylor Farms, Generic Pma, and Del Monte also tend to be purchased in the same trip. See sample consumer insights data below.

New World Farms Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$4.88
% of Basket $ (median)
4.5%
Total Basket $ (median)
$107.53

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

New World Farms Consumer Demographics

demographic
index
Female
101
Male
90
<24
106
25-34
80
35-44
99
45-54
113
55-64
126
65+
139
African American
95
Asian
97
Caucasian
100
Hispanic
90
demographic
index
Has Kids
95
No Kids
111
- $20k
42
$20k-40k
75
$40k-60k
97
$60k-80k
102
$80k-100k
126
$100k-125k
120
$125k +
126
No College
83
College
97
Adv. Degree
136

Understand New World Farms Consumer Behavior

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New World Farms Basket Affinity & Size

brand
basket affinity
Taylor Farms 69.2x
Generic Pma 24.4x
Del Monte 19.3x
Tyson 9.8x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
67
Fill Up (11-20 Items)
267
Pantry Stocking (21+ Items)
243

Where is New World Farms Purchased?

channels
index
Club
962
Mass
0
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Taylor Farms 2.6x
King's Hawaiian 1.7x
Gold Peak 1.6x
Generic Pma 1.6x

How Did They Pay?

method
index
Cash
45
Credit
108
Debit
121
Food Stamps
117

When is New World Farms Purchased?

day of week
Sun
15.5%
Mon
13.6%
Tue
11.2%
Wed
10.5%
Thu
10.8%
Fri
16.0%
Sat
22.4%
time of day
Morning
12.0%
Noon
21.7%
Afternoon
41.2%
Evening
24.6%
Late
0.6%

About Our New World Farms Consumer Insights

How do we know who buys New World Farms? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the New World Farms consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.